Mini Content Marketing comparison of websites for alpine-trails.ch

trails.visitazores.com

73%
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verbier.ch

29%
Change competitor

saalbach.com

23%
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herbert.bike

17%
Change competitor

alpine-trails.ch

14%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric alpine-trails.ch verbier.ch herbert.bike saalbach.com trails.visitazores.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 3490
Youtube comments x x x x x
Youtube videos x x x x 113

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric alpine-trails.ch verbier.ch herbert.bike saalbach.com trails.visitazores.com
Number of Referring Backlinks (Content Popularity) (day) x 545,583 9,460 439,118 7,033
Number of Referring Domains (Content Popularity) (day) x 2,964 201 3,902 410
Number of URLs found in the index (day) x 126,251 1,972 33,405 2,150
Number of IPs that refer to domain (day) x 2,092 173 2,810 372
Number of subnets that refer to domain (day) x 1,642 152 2,117 337
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 8 x 3 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 13 x 4 x
Number of governmental and .gov - related domains that refer to domain (day) x x x x 1
Number of government and .gov - related external backlinks that link to domain (day) x x x x 9
The exact number of educational domains that refer to domain (day) x 2 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 2 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 1 5 4 7
The number of outgoing links for this domain (day) x 1 6 4 9
Average number of internal links for domain (day) x 56 70 25 41
Link Strength of Referring Domains (Content Popularity) (day) x 46 30 48 33
Authority of Referring Domains (Content Popularity) (day) x 58 27 56 19
TrustMetric value for domain (day) - Majestic metric x 58 27 56 19

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Alpine Trails
Desktop speed score 74
Mobile speed score 59
Mobile usability score 100
Number of all page resources 45
Number of static page resources 10
Number of JS page resources 4
Number of styles (CSS) page resources 1
Total request weight 6 kb
HTML response weight 62 kb
CSS response weight 405 kb
Images response weight 1923 kb
JS response weight 861 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Optimize image files (desktop)
https://static1.squarespace.com/static/57e52fc65016e153f056942f/t/5890aa1459cc68806c8e44f1/1485875747545/DSC_0768.jpg?format=1500w - 139.3KiB (29%)
http://static1.squarespace.com/static/57e52fc65016e153f056942f/t/57e92c90579fb3ccde2c95f4/1493888530167/?format=1500w - 29.9KiB (81%)
https://static1.squarespace.com/static/57e52fc65016e153f056942f/t/57e935acb8a79b8ba30e79fc/1474901428756/?format=500w - 27.6KiB (44%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 453.
  • The competing domain trails.visitazores.com has achieved a score of 2411

Content

  • The word or combination of words with the worst "Count on Page" result is days hotel (based first 10 subpages of the domain under investigation).
  • The main domain enables visitors to subscribe to their newsletter list.
  • The term alpin only appears on this website and not on the websites of the competition.
  • The term media only appears on one competitor's website - herbert.bike.
  • The competitor trails.visitazores.com has achieved a value of 372 for the metric: "Number of referring domains from different IPs (daily value)".

Social media

  • The main domain category on Facebook is "Tour Guide".
  • 20% of this group of domains has a Twitter account.
  • The number of Twitter tweets belonging to the competitor trails.visitazores.com tweet account is 7288 (since the last update).
  • The number of Twitter fans belonging to the competitor trails.visitazores.com tweet account is 5579 (since the last update).
  • The number of Instagram Following for the competitor trails.visitazores.com instagram account is 1347 (since the last update).

Seo

  • The URL https://www.herbert.bike/ is the most frequent url in our search engine rankings, which belongs to the competitor herbert.bike
  • The data of the search engine results was updated on the 2020-02-07 for the domain verbier.ch.
  • The URL http://alpine-trails.ch/ is the most common search engine result in our search engine rankings
  • The search engine rankings update for the main domain took place on 2020-01-01.
  • The domain saalbach.com has the best search engine rankings average position.

Server

  • The CSS of the competitor herbert.bike website accounts for5% of all data transfers.
  • The number of static elements on the herbert.bike page is 89.
  • 10 CSS/JSS static elements can be found on the website of the main domain.
  • The mobile website of the main domain got a score of 59/100 points for the loading times.
  • The version for smartphones and tablets of the main domain has achieved 100 points for user-experience (how user-friendly a website is).