Mini Content Marketing comparison of websites for apotheke-lanz.ch

apowill.ch

66%
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lanz-gartengestaltung.ch

62%
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apotheke-graenichen.ch

54%
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apotheke-lanz.ch

41%

dr-amipa.com

31%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric apotheke-lanz.ch apotheke-graenichen.ch apowill.ch dr-amipa.com lanz-gartengestaltung.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric apotheke-lanz.ch apotheke-graenichen.ch apowill.ch dr-amipa.com lanz-gartengestaltung.ch
Number of Referring Backlinks (Content Popularity) (day) x x x x x
Number of Referring Domains (Content Popularity) (day) x x x x x
Number of URLs found in the index (day) x x x x x
Number of IPs that refer to domain (day) x x x x x
Number of subnets that refer to domain (day) x x x x x
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x x x x x
The number of outgoing links for this domain (day) x x x x x
Average number of internal links for domain (day) x x x x x
Link Strength of Referring Domains (Content Popularity) (day) x x x x x
Authority of Referring Domains (Content Popularity) (day) x x x x x
TrustMetric value for domain (day) - Majestic metric x x x x x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Apotheke Dr. Lanz AG
Desktop speed score 75
Mobile speed score 65
Mobile usability score 99
Number of all page resources 77
Number of static page resources 58
Number of JS page resources 17
Number of styles (CSS) page resources 6
Total request weight 11 kb
HTML response weight 43 kb
CSS response weight 563 kb
Images response weight 1154 kb
JS response weight 1976 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://static.doubleclick.net/instream/ad_status.js
http://maps.googleapis.com/maps/api/js?callback=initialize&key=AIzaSyBUWVT2Dvyst8zjrRLyyO5yxVsQfizGmYo
Cache (mobile) by setting expiry date for
https://static.doubleclick.net/instream/ad_status.js
http://maps.googleapis.com/maps/api/js?callback=initialize&key=AIzaSyBUWVT2Dvyst8zjrRLyyO5yxVsQfizGmYo
Optimize image files (desktop)
http://apotheke-lanz.ch/file/get/3xbn1nFi6XWO6Px6VptI2ot2 - 85.9KiB (91%)
http://apotheke-lanz.ch/file/get/g4kQluYUg6tbYIwaYoRvP1OH - 26.6KiB (31%)
http://apotheke-lanz.ch/file/get/WzsnhiLOdOwzP5nm7a9qx2I6 - 26KiB (36%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 499.
  • The competing domain dr-amipa.com has achieved a score of 380

Content

  • For the popular word apotheke, this would be a similar word combination: apothekerin, apotheker, ideebarapotheke, gränichenapotheke, apotheke willisau
  • The word or combination of words with the worst "Count on Page" result on the competitors website is gränichenapotheke gränichen (based first 10 subpages of the domain under investigation).
  • The word or combination of words with the best median result regarding the frequency on the competitors website is drogerie (based on first 10 subpages of examined domain).
  • The word or combination of words with the best median result regarding the frequency is lanz (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency is impressum impressum (based on first 10 subpages of examined domain).

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.

Seo

  • The competitors (lanz-gartengestaltung.ch) best performing keyword is attiswil and it was found on the position 15
  • In the search engine rankings below, the average position for the competitor apotheke-graenichen.ch is: 55.
  • The URL http://www.apotheke-lanz.ch/ is the most common search engine result in our search engine rankings
  • The average position in the search engine rankings for the main domain is 55.
  • The average number of visitors expected from the search engine for the competitors websites is 1050.

Server

  • Graphic files (on the homepage of the competitor apowill.ch) have a size of 476 kb.
  • The HTML script of the competitor apotheke-graenichen.ch weighs 4447 kb.
  • Title of the homepage for the main domain is Apotheke Dr. Lanz AG .
  • On the homepage of the main domain 6 CSS files can be identified.
  • The entire CSS files of the main domain homepage weighs 563 kb.