Mini Content Marketing comparison of websites for artemide.com

maerklinshop.de

70%
Change competitor

artemide.com

48%

artemide.it

30%
Change competitor

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric artemide.com maerklinshop.de artemide.it
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric artemide.com maerklinshop.de artemide.it
Number of Referring Backlinks (Content Popularity) (day) 1,316,802 274,386 44,881
Number of Referring Domains (Content Popularity) (day) 5,287 638 708
Number of URLs found in the index (day) 567,522 138,118 191,229
Number of IPs that refer to domain (day) 4,096 299 643
Number of subnets that refer to domain (day) 3,158 262 543
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 7 x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 32 x x
Number of governmental and .gov - related domains that refer to domain (day) 1 x x
Number of government and .gov - related external backlinks that link to domain (day) 1 x x
The exact number of educational domains that refer to domain (day) 3 x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 23 x x
The exact number of government domains that refer to domain (day) x x x
The exact number of government links that refer to domain (day) x x x
Average number of outgoing links to unique domains for that domain (day) 0 1 1
The number of outgoing links for this domain (day) 0 2 2
Average number of internal links for domain (day) 4 58 2
Link Strength of Referring Domains (Content Popularity) (day) 48 53 22
Authority of Referring Domains (Content Popularity) (day) 61 35 19
TrustMetric value for domain (day) - Majestic metric 61 35 19

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Artemide
Desktop speed score 19
Mobile speed score 16
Mobile usability score 60
Number of all page resources 88
Number of static page resources 72
Number of JS page resources 25
Number of styles (CSS) page resources 9
Total request weight 7 kb
HTML response weight 48 kb
CSS response weight 316 kb
Images response weight 4029 kb
JS response weight 705 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://artemide.com/home/css/front.css
http://artemide.com/home/css/style.css
http://artemide.com/home/css/style_euroluce.css
Cache (mobile) by setting expiry date for
http://artemide.com/home/css/front.css
http://artemide.com/home/css/style.css
http://artemide.com/home/css/style_euroluce.css
Speed up server response time
Response time in 0.41 seconds
Minify your CSS files (desktop)
http://artemide.com/home/revolution/css/navigation.css - 2.1KiB (27%)
http://artemide.com/home/revolution/css/layers.css - 1.5KiB (15%)
http://artemide.com/resources/css/common.css;jsessionid=F0E6AA637A257EF90403464D80B2A3FC - 1.4KiB (19%)
Minify your CSS files (mobile)
http://artemide.com/home/revolution/css/navigation.css - 2.1KiB (27%)
http://artemide.com/home/revolution/css/layers.css - 1.5KiB (15%)
http://artemide.com/resources/css/common.css;jsessionid=DC89FCC504D38EA80CB85830159F87C3 - 1.4KiB (19%)
Minify HTML files (desktop)
http://artemide.com/home/index.action - 1.5KiB (18%)
Minify HTML files (mobile)
http://artemide.com/home/index.action - 1.5KiB (18%)
Minify JavaScript files (desktop)
http://artemide.com/struts/js/base/jquery-1.11.0.min.js - 4.2KiB (12%)
http://artemide.com/resources/js/common.js;jsessionid=F0E6AA637A257EF90403464D80B2A3FC - 2KiB (28%)
Minify JavaScript files (mobile)
http://artemide.com/struts/js/base/jquery-1.11.0.min.js - 4.2KiB (12%)
http://artemide.com/resources/js/common.js;jsessionid=DC89FCC504D38EA80CB85830159F87C3 - 2KiB (28%)
Optimize image files (desktop)
http://artemide.com/home/img-2017/slider8.jpg - 398.4KiB (71%)
http://artemide.com/home/img-2017/slider6.jpg - 358KiB (79%)
http://artemide.com/home/img-2017/slider15.jpg - 224.4KiB (84%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1402.
  • The competing domain artemide.it has achieved a score of 875

Content

  • 197 Words / phrases were found at competitor "maerklinshop.de".
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is mali malta (based on first 10 subpages of examined domain).
  • The term euroluce only appears on this website and not on the websites of the competition.
  • Competitor maerklinshop.de has reached a value of 638 for the metric: "Number of referring domains (daily value)".
  • Competitor maerklinshop.de has achieved a value of 58 for the metric:"Average number of internal links".

Social media

  • The main domain has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • On Twitter, the main domain ha an activity of 12279 tweets.
  • The main domain has a following number on twitter account of 75
  • The number of Instagram followers, which belong to the main domain is 242331 (since the last update).

Seo

  • The competitors (maerklinshop.de) best performing keyword is märklin and it was found on the position 2
  • The URL https://www.artemide.com/ occurs most frequently in the search engine results.
  • The average position in the search engine rankings for the main domain is 49.
  • The competing websites have an average search engine position of 14894 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 14894.

Server

  • The number of Javascript resources (on the homepage of the competitor artemide.it) is 25 .
  • Some links and buttons are too small and can cause problems for website visitors of the competitor artemide.it website.
  • The mobile version of the competitor artemide.it achieved 16 points for the server response and website loading times in the Google Insights test.
  • The total amount of the website requests on the main domain was calculated at 7 kb.
  • Graphic files (on the homepage of the main domain) have a size of 4029 kb.