Mini
Content Marketing comparison of websites for ebay.com
ebay.com
zappos.com
sweetwater.com
giphy.com
ebay.co.uk
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | ebay.com | giphy.com | ebay.co.uk | zappos.com | sweetwater.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | ebay.com | giphy.com | ebay.co.uk | zappos.com | sweetwater.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 2,038,738,223 | 28,971,255 | 162,117,668 | 7,840,497 | 3,466,581 |
| Number of Referring Domains (Content Popularity) (day) | 441,407 | 178,756 | 124,325 | 42,095 | 13,369 |
| Number of URLs found in the index (day) | 658,875,600 | 6,506,653 | 65,281,432 | 8,132,470 | 152,959 |
| Number of IPs that refer to domain (day) | 215,115 | 108,597 | 70,007 | 27,528 | 9,631 |
| Number of subnets that refer to domain (day) | 88,702 | 52,667 | 36,407 | 17,113 | 6,868 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 1,256 | 874 | 238 | 115 | 92 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 102,437 | 38,874 | 7,836 | 679 | 415 |
| Number of governmental and .gov - related domains that refer to domain (day) | 192 | 122 | 99 | 10 | 4 |
| Number of government and .gov - related external backlinks that link to domain (day) | 41,685 | 694,322 | 2,660 | 30 | 7 |
| The exact number of educational domains that refer to domain (day) | 792 | 463 | 61 | 99 | 84 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 82,041 | 13,668 | 2,860 | 643 | 382 |
| The exact number of government domains that refer to domain (day) | 95 | 38 | 6 | 8 | 3 |
| The exact number of government links that refer to domain (day) | 39,850 | 995 | 10 | 28 | 6 |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 2 | 0 | 4 | 0 |
| The number of outgoing links for this domain (day) | 0 | 2 | 0 | 5 | 0 |
| Average number of internal links for domain (day) | 0 | 8 | 30 | 212 | 1 |
| Link Strength of Referring Domains (Content Popularity) (day) | 87 | 71 | 73 | 56 | 48 |
| Authority of Referring Domains (Content Popularity) (day) | 90 | 49 | 78 | 76 | 50 |
| TrustMetric value for domain (day) - Majestic metric | 90 | 49 | 78 | 76 | 50 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Electronics, Cars, Fashion, Collectibles, Coupons and More | eBay |
|
| Desktop speed score | 47 |
|---|---|
| Mobile speed score | 53 |
| Mobile usability score | 99 |
| Number of all page resources | 172 |
| Number of static page resources | 42 |
| Number of JS page resources | 17 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 50 kb |
| HTML response weight | 245 kb |
| CSS response weight | 135 kb |
| Images response weight | 1344 kb |
| JS response weight | 858 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Avoid landing page redirects for the following chain of redirected URLs http://ebay.com/
http://www.ebay.com/
https://www.ebay.com/
|
|
Cache (desktop) by setting expiry date for https://assets.adobedtm.com/d666b72077d3e9ab07d9cb850cfc69b0100746ff/dil-contents-85c556f6d017ca50d37b42a74e7bff9375001fff.js
https://assets.adobedtm.com/d666b72077d3e9ab07d9cb850cfc69b0100746ff/satelliteLib-4015f254cd3c11b97219ce6c8b668b778bd61dfa.js
https://origin2.adsdk.com/CDN/345/spacer.gif
|
|
Cache (mobile) by setting expiry date for http://www.googletagservices.com/tag/js/gpt.js
http://pagead2.googlesyndication.com/pagead/osd.js
|
|
Optimize image files (desktop) https://i.ebayimg.com/00/s/NTgxWDE2MDA=/z/6sgAAOSwbiFZW56x/$_57.JPG - 158.9KiB (99%)
https://i.ebayimg.com/00/s/Mjg4WDI4OA==/z/cPUAAOSwiA9ZZjAY/$_57.PNG - 114.7KiB (99%)
https://i.ebayimg.com/00/s/NDEyWDE2MDA=/z/H3UAAOSwSP5ZXzf8/$_57.JPG - 89.3KiB (99%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 2593.
- The competing domain zappos.com has achieved a score of 1095
Content
- The word or combination of words with the worst "Count on Page" result is have been (based first 10 subpages of the domain under investigation).
- The word or combination of words with the lowest median result regarding the frequency is have been (based on first 10 subpages of examined domain).
- The term business only appears on this website and not on the websites of the competition.
- The achieved value for the metric: "Number of incoming backlinks from .GOV and similar to .GOV domains (daily value)" is 41685 .
- The value achieved for the metric: "Link power of the referring domains" is 87 .
Social media
- 0% of this group of domains has a Youtube account.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The number of Twitter tweets belonging to the competitor sweetwater.com tweet account is 16061 (since the last update).
- The number of instagram posts on the competitor zappos.com instagram account is 2712 (since the last update).
- The number of Instagram Following for the competitor zappos.com instagram account is 528 (since the last update).
Seo
- In the search engine rankings below, the average position for the competitor giphy.com is: 59.
- The competitor sweetwater.com should get at least 34128 visitors from the search engine per month.
- From this group of websites, the domain sweetwater.com has the best average position among in search engine rankings.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 686454 in our rankings.
Server
- The entire CSS files of the competitor giphy.com homepage weighs 416 kb.
- The page http://ebay.co.uk/ has 2 unnecessary redirects until it shows a URL with content.
- Static objects of the main domain are numerous and https://assets.adobedtm.com/d666b72077d3e9ab07d9cb850cfc69b0100746ff/dil-contents-85c556f6d017ca50d37b42a74e7bff9375001fff.js, https://assets.adobedtm.com/d666b72077d3e9ab07d9cb850cfc69b0100746ff/satelliteLib-4015f254cd3c11b97219ce6c8b668b778bd61dfa.js, https://origin2.adsdk.com/CDN/345/spacer.gif, https://www.ebay.com/scl/js/ScandalLoader.js could have information about their expiry date and be loaded from the cache of the browser.
- It would be an advantage to compress the image at the main domain: https://ir.ebaystatic.com/cr/v/c1/1x1.gif in order to 1KiB kb.
- The entire HTML files of the main domain homepage weighs 245 kb.