Mini Content Marketing comparison of websites for ebscohost.com

brown.edu

63%
Change competitor

ebscohost.com

56%

library.ethz.ch

38%
Change competitor

paperchase.com

35%
Change competitor

nlm.nih.gov

31%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ebscohost.com library.ethz.ch brown.edu nlm.nih.gov paperchase.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ebscohost.com library.ethz.ch brown.edu nlm.nih.gov paperchase.com
Number of Referring Backlinks (Content Popularity) (day) 45,133,081 14 6,735,213 25,946 156,228
Number of Referring Domains (Content Popularity) (day) 44,599 7 72,206 876 3,991
Number of URLs found in the index (day) 5,417,731 13 3,598,436 7,246 123,934
Number of IPs that refer to domain (day) 33,577 7 51,391 817 2,561
Number of subnets that refer to domain (day) 24,396 7 31,987 736 1,814
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 6,983 x 2,070 55 9
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 9,891,080 x 114,093 492 49
Number of governmental and .gov - related domains that refer to domain (day) 412 x 148 6 x
Number of government and .gov - related external backlinks that link to domain (day) 59,907 x 1,959 108 x
The exact number of educational domains that refer to domain (day) 2,348 x 1,171 43 1
Number of Backlinks from .EDU Domains (Content Popularity) (day) 3,326,989 x 102,521 424 7
The exact number of government domains that refer to domain (day) 201 x 101 5 x
The exact number of government links that refer to domain (day) 13,874 x 1,734 107 x
Average number of outgoing links to unique domains for that domain (day) 0 0 1 0 3
The number of outgoing links for this domain (day) 1 0 2 0 3
Average number of internal links for domain (day) 72 1 37 0 169
Link Strength of Referring Domains (Content Popularity) (day) 55 11 63 28 47
Authority of Referring Domains (Content Popularity) (day) 61 21 77 22 44
TrustMetric value for domain (day) - Majestic metric 61 21 77 22 44

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
EBSCO Information Services
Desktop speed score 32
Mobile speed score 19
Mobile usability score 95
Number of all page resources 68
Number of static page resources 41
Number of JS page resources 17
Number of styles (CSS) page resources 6
Total request weight 9 kb
HTML response weight 80 kb
CSS response weight 220 kb
Images response weight 1491 kb
JS response weight 837 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://ebscohost.com/
https://ebscohost.com/
http://www.ebscohost.com/
https://www.ebscohost.com/
https://www.ebsco.com/
Cache (desktop) by setting expiry date for
https://www.ebsco.com/apps/global/betty/css/framework.min.css
https://www.ebsco.com/apps/global/clarke/css/img/SingleMobileMenu.png
https://www.ebsco.com/apps/global/clarke/css/source/mod_search.css
Cache (mobile) by setting expiry date for
https://www.ebsco.com/apps/global/betty/css/framework.min.css
https://www.ebsco.com/apps/global/clarke/css/img/SingleMobileMenu.png
https://www.ebsco.com/apps/global/clarke/css/source/mod_search.css
Speed up server response time
Response time in 1.5 seconds
Minify your CSS files (desktop)
https://www.ebsco.com/files/css/main_vSB.css?20170712 - 17.9KiB (41%)
https://www.ebsco.com/files/video-api/css/video.css - 5.8KiB (22%)
https://www.ebsco.com/apps/global/clarke/css/source/mod_search.css - 2.1KiB (33%)
Minify your CSS files (mobile)
https://www.ebsco.com/files/css/main_vSB.css?20170712 - 17.9KiB (41%)
https://www.ebsco.com/files/video-api/css/video.css - 5.8KiB (22%)
https://www.ebsco.com/apps/global/clarke/css/source/mod_search.css - 2.1KiB (33%)
Minify HTML files (desktop)
https://www.ebsco.com/ - 2.6KiB (18%)
Minify HTML files (mobile)
https://www.ebsco.com/ - 2.6KiB (18%)
Minify JavaScript files (desktop)
https://www.ebsco.com/apps/global/clarke/js/source/mod_search-bing.js - 17.4KiB (49%)
https://www.ebsco.com/apps/global/clarke/js/source/mod_lead.js?20160816 - 16.7KiB (58%)
https://www.ebsco.com/apps/global/clarke/js/source/mod_validate.js?20151210 - 16.1KiB (52%)
Minify JavaScript files (mobile)
https://www.ebsco.com/apps/global/clarke/js/source/mod_search-bing.js - 17.4KiB (49%)
https://www.ebsco.com/apps/global/clarke/js/source/mod_lead.js?20160816 - 16.7KiB (58%)
https://www.ebsco.com/apps/global/clarke/js/source/mod_validate.js?20151210 - 16.1KiB (52%)
Optimize image files (desktop)
https://www.ebsco.com/files/images/css/video-bg.jpg - 370.6KiB (89%)
https://www.ebscohost.com/uploads/slideshows/beta-programs%401%2C25x.jpg - 339KiB (77%)
https://www.ebscohost.com/uploads/slideshows/EBSCO_FOLIO_contest.jpg - 271.7KiB (79%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1958.
  • The competing domain paperchase.com has achieved a score of 1226

Content

  • The word or combination of words with the lowest median result regarding the frequency is solutions readers (based on first 10 subpages of examined domain).
  • Competitor library.ethz.ch has achieved a value of 1 for the metric:"Average number of internal links".
  • The value achieved for the metric: "Number of referring domains (daily value)" is 44599.
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 33577.
  • The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 13874 .

Social media

  • 40% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter fans belonging to the competitor brown.edu tweet account is 181919 (since the last update).
  • The number of Twitter favorites for the competitor brown.edu tweet account is 26209 (since the last update).
  • The main domain has a following number on twitter account of 2922

Seo

  • The URL https://www.brown.edu/ is the most frequent url in our search engine rankings, which belongs to the competitor brown.edu
  • This free report has been updated for the competitor nlm.nih.gov on 2020-02-14.
  • The competitors (brown.edu) best performing keyword is brown and it was found on the position 1
  • The average position in the search engine rankings for the website brown.edu is 63.
  • The number of visitors from the search engine to the main domain is 660 per month.

Server

  • The server of the competitor library.ethz.ch responded within0.42 seconds.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor nlm.nih.gov website to save 2.9KiB kb each time the page is loaded.
  • Static objects of the main domain are numerous and https://www.ebsco.com/apps/global/betty/css/framework.min.css, https://www.ebsco.com/apps/global/clarke/css/img/SingleMobileMenu.png, https://www.ebsco.com/apps/global/clarke/css/source/mod_search.css, https://www.ebsco.com/apps/global/clarke/js/source/eis.js could have information about their expiry date and be loaded from the cache of the browser.
  • The CSS file on the main domain https://www.ebsco.com/files/video-api/css/video.css could be compressed to save 22% - 5.8KiB kb.
  • The number of Javascript resources (on the homepage of the main domain) is 17 .