Mini Content Marketing comparison of websites for elex.ch

conrad.de

90%
Change competitor

elex.ch

22%

regionalbauhof.de

17%
Change competitor

holcim.de

16%
Change competitor

kuehler-gmbh.de

10%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric elex.ch conrad.de holcim.de kuehler-gmbh.de regionalbauhof.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric elex.ch conrad.de holcim.de kuehler-gmbh.de regionalbauhof.de
Number of Referring Backlinks (Content Popularity) (day) 180 1,538,435 40,551 13 88
Number of Referring Domains (Content Popularity) (day) 57 16,112 588 5 49
Number of URLs found in the index (day) 18 785,600 14,211 26 23
Number of IPs that refer to domain (day) 47 10,944 411 5 15
Number of subnets that refer to domain (day) 45 6,856 330 5 15
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 10 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 84 x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x 5 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 79 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x 5 0 2 0
The number of outgoing links for this domain (day) x 6 0 3 0
Average number of internal links for domain (day) x 63 12 15 6
Link Strength of Referring Domains (Content Popularity) (day) 11 48 35 4 16
Authority of Referring Domains (Content Popularity) (day) 10 27 29 4 x
TrustMetric value for domain (day) - Majestic metric 10 27 29 4 x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
ELEX | WE WORK FOR BETTER AIR
Desktop speed score 86
Mobile speed score 84
Mobile usability score 99
Number of all page resources 93
Number of static page resources 70
Number of JS page resources 21
Number of styles (CSS) page resources 9
Total request weight 16 kb
HTML response weight 43 kb
CSS response weight 190 kb
Images response weight 1624 kb
JS response weight 973 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.google.com/maps/vt?pb=!1m4!1m3!1i18!2i137373!3i91786!1m4!1m3!1i18!2i137373!3i91787!1m4!1m3!1i18!2i137374!3i91786!1m4!1m3!1i18!2i137374!3i91787!1m4!1m3!1i18!2i137375!3i91786!1m4!1m3!1i18!2i137375!3i91787!1m4!1m3!1i18!2i137373!3i91788!1m4!1m3!1i18!2i137373!3i91789!1m4!1m3!1i18!2i137374!3i91788!1m4!1m3!1i18!2i137374!3i91789!1m4!1m3!1i18!2i137375!3i91788!1m4!1m3!1i18!2i137375!3i91789!2m3!1e0!2sm!3i383076368!2m19!1e2!2sspotlight!5i1!8m15!1m2!12m1!20e1!2m6!1s0x0%3A0xa07f41b7db40af0e!2sElex+AG!4m2!3d47.387405!4d8.656146999999999!5e0!11e11!13m1!14b1!19u14!19u20!3m14!2sen-US!3sCH!5e289!12m4!1e52!2m2!1sentity_class!2s0!12m1!1e68!12m3!1e37!2m1!1ssmartmaps!4e3!12m1!5b1&token=47860
https://www.google.com/maps/vt?pb=!1m4!1m3!1i18!2i137376!3i91786!1m4!1m3!1i18!2i137376!3i91787!1m4!1m3!1i18!2i137376!3i91788!1m4!1m3!1i18!2i137376!3i91789!2m3!1e0!2sm!3i383076368!2m19!1e2!2sspotlight!5i1!8m15!1m2!12m1!20e1!2m6!1s0x0%3A0xa07f41b7db40af0e!2sElex+AG!4m2!3d47.387405!4d8.656146999999999!5e0!11e11!13m1!14b1!19u14!19u20!3m14!2sen-US!3sCH!5e289!12m4!1e52!2m2!1sentity_class!2s0!12m1!1e68!12m3!1e37!2m1!1ssmartmaps!4e3!12m1!5b1&token=115628
https://www.google.com/maps/vt?pb=!1m5!1m4!1i18!2i137373!3i91786!4i256!2m3!1e0!2sm!3i383076152!2m19!1e2!2sspotlight!5i1!8m15!1m2!12m1!20e1!2m6!1s0x0%3A0xa07f41b7db40af0e!2sElex+AG!4m2!3d47.387405!4d8.656146999999999!5e0!11e11!13m1!14b1!19u14!19u20!3m14!2sen-US!3sCH!5e289!12m4!1e52!2m2!1sentity_class!2s0!12m1!1e68!12m3!1e37!2m1!1ssmartmaps!4e0&token=119569
Cache (mobile) by setting expiry date for
https://www.google.com/maps/vt?pb=!1m4!1m3!1i17!2i68686!3i45893!1m4!1m3!1i17!2i68687!3i45893!1m4!1m3!1i17!2i68686!3i45894!1m4!1m3!1i17!2i68687!3i45894!1m4!1m3!1i17!2i68688!3i45893!1m4!1m3!1i17!2i68688!3i45894!2m3!1e0!2sm!3i383076368!2m19!1e2!2sspotlight!5i1!8m15!1m2!12m1!20e1!2m6!1s0x0%3A0xa07f41b7db40af0e!2sElex+AG!4m2!3d47.387405!4d8.656146999999999!5e0!11e11!13m1!14b1!19u14!19u20!3m14!2sen-US!3sCH!5e289!12m4!1e52!2m2!1sentity_class!2s0!12m1!1e68!12m3!1e37!2m1!1ssmartmaps!4e3!12m1!5b1&token=1986
https://www.google.com/maps/vt?pb=!1m5!1m4!1i17!2i68686!3i45893!4i256!2m3!1e0!2sm!3i383076152!2m19!1e2!2sspotlight!5i1!8m15!1m2!12m1!20e1!2m6!1s0x0%3A0xa07f41b7db40af0e!2sElex+AG!4m2!3d47.387405!4d8.656146999999999!5e0!11e11!13m1!14b1!19u14!19u20!3m14!2sen-US!3sCH!5e289!12m4!1e52!2m2!1sentity_class!2s0!12m1!1e68!12m3!1e37!2m1!1ssmartmaps!4e0!5m1!5f2&token=93321
https://www.google.com/maps/vt?pb=!1m5!1m4!1i17!2i68686!3i45894!4i256!2m3!1e0!2sm!3i383076152!2m19!1e2!2sspotlight!5i1!8m15!1m2!12m1!20e1!2m6!1s0x0%3A0xa07f41b7db40af0e!2sElex+AG!4m2!3d47.387405!4d8.656146999999999!5e0!11e11!13m1!14b1!19u14!19u20!3m14!2sen-US!3sCH!5e289!12m4!1e52!2m2!1sentity_class!2s0!12m1!1e68!12m3!1e37!2m1!1ssmartmaps!4e0!5m1!5f2&token=125644
Minify JavaScript files (desktop)
http://elex.ch/sites/default/files/js/js_aczm2rRgH_slWBPnvD3KMrK7rwa1i99HOq8IUAb99Co.js - 4.5KiB (67%)
http://elex.ch/sites/default/files/js/js_3mfhtbWpNTP7dDUlnqJTs4xK4A_Yx22KUykE5ZcoYgI.js - 2.8KiB (15%)
http://elex.ch/sites/default/files/js/js_hrWucbrXtWDhT6jnjm-0E0y2_SdRvaC_XGISd7TZAZQ.js - 632B (31%)
Minify JavaScript files (mobile)
http://elex.ch/sites/default/files/js/js_aczm2rRgH_slWBPnvD3KMrK7rwa1i99HOq8IUAb99Co.js - 4.5KiB (67%)
http://elex.ch/sites/default/files/js/js_3mfhtbWpNTP7dDUlnqJTs4xK4A_Yx22KUykE5ZcoYgI.js - 2.8KiB (15%)
http://elex.ch/sites/default/files/js/js_hrWucbrXtWDhT6jnjm-0E0y2_SdRvaC_XGISd7TZAZQ.js - 632B (31%)
Optimize image files (desktop)
http://elex.ch/sites/default/files/styles/1600_x_887/public/st03-2_0.jpg?itok=Xo0WQg_w - 9.8KiB (13%)
http://elex.ch/sites/all/themes/elex/css/images/lups.png - 1KiB (76%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 650.
  • The competing domain holcim.de has achieved a score of 473

Content

  • The word or combination of words with the best median result regarding the frequency is elex (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is adwords kunden (based on first 10 subpages of examined domain).
  • The term website only appears on one competitor's website - regionalbauhof.de.
  • The competitor conrad.de has achieved a value of 1538435 for the metric: "Number of incoming backlinks (daily value)".
  • Competitor conrad.de has achieved a value of 5 for the metric: "Number of referring .EDU domains (daily value)".

Social media

  • The domain conrad.de has a Google+ account.
  • 20% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Twitter Following for the competitor conrad.de tweet account is 284 (since the last update).

Seo

  • The URL https://www.elex.ch/de/content/elex-der-sola-stafette is the most common search engine result in our search engine rankings
  • The search engine rankings update for the main domain took place on 2020-01-17.
  • The best position ever found for the main domain was 75 and it was found the keyword :keyword.
  • In the search engine rankings above, the average position of the main domain is: 59.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The main domain size of the website should reach 372 pages.
  • The desktop version of the main domain received an Insights value of 86 for the performance.
  • On the homepage of the main domain 9 CSS files can be identified.
  • The version for smartphones and tablets of the competitor conrad.de has achieved 98 points for user-experience (how user-friendly a website is).
  • The content of the competitor kuehler-gmbh.de website is allowed wider than viewport. This will likely require visitors to scroll horizontally.