Mini Content Marketing comparison of websites for glassdoor.com.au

foursquare.com

71%
Change competitor

glassdoor.com.au

41%

reed.co.uk

41%
Change competitor

mbastudies.com

33%
Change competitor

paysa.com

27%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric glassdoor.com.au foursquare.com reed.co.uk paysa.com mbastudies.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric glassdoor.com.au foursquare.com reed.co.uk paysa.com mbastudies.com
Number of Referring Backlinks (Content Popularity) (day) 4,007,551 121,160,633 2,860,340 7,583 1,103,805
Number of Referring Domains (Content Popularity) (day) 1,250 142,980 20,841 1,693 647
Number of URLs found in the index (day) 2,571,205 18,001,479 11,382,485 901,835 262,882
Number of IPs that refer to domain (day) 1,055 87,692 8,986 1,455 445
Number of subnets that refer to domain (day) 913 44,874 6,064 1,252 387
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 44 908 182 33 7
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 160 719,317 7,643 113 65
Number of governmental and .gov - related domains that refer to domain (day) 2 158 39 1 x
Number of government and .gov - related external backlinks that link to domain (day) 2 592,112 281 2 x
The exact number of educational domains that refer to domain (day) 22 442 32 31 4
Number of Backlinks from .EDU Domains (Content Popularity) (day) 117 376,220 114 110 15
The exact number of government domains that refer to domain (day) x 56 x 1 x
The exact number of government links that refer to domain (day) x 3,567 x 2 x
Average number of outgoing links to unique domains for that domain (day) 13 0 4 0 3
The number of outgoing links for this domain (day) 19 0 4 0 6
Average number of internal links for domain (day) 35 30 48 29 13
Link Strength of Referring Domains (Content Popularity) (day) 74 70 51 39 54
Authority of Referring Domains (Content Popularity) (day) 24 79 65 15 23
TrustMetric value for domain (day) - Majestic metric 24 79 65 15 23

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Glassdoor Job Search | Find the job that fits your life
Desktop speed score 71
Mobile speed score 48
Mobile usability score 95
Number of all page resources 73
Number of static page resources 52
Number of JS page resources 36
Number of styles (CSS) page resources 5
Total request weight 13 kb
HTML response weight 193 kb
CSS response weight 482 kb
Images response weight 419 kb
JS response weight 1830 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://glassdoor.com.au/
http://www.glassdoor.com.au/
https://www.glassdoor.com.au/
https://www.glassdoor.com.au/index.htm
Cache (desktop) by setting expiry date for
https://c.evidon.com/geo/country.js
https://www.glassdoor.com/app/static/img/core/sprites/flags.png?v=10fbe72hp
https://www.glassdoor.com/app/static/img/home/epcta/employers-tab-EN.jpeg?v=23ad04sgs
Cache (mobile) by setting expiry date for
https://api2.branch.io/v1/pageview
https://api2.branch.io/v1/url
https://c.evidon.com/geo/country.js
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
Minify JavaScript files (desktop)
https://connect.facebook.net/en_AU/sdk.js - 670B (39%)
Minify JavaScript files (mobile)
https://connect.facebook.net/en_AU/sdk.js - 670B (39%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1522.
  • The competing domain paysa.com has achieved a score of 994

Content

  • The term glassdoor only appears on this website and not on the websites of the competition.
  • Competitor reed.co.uk has reached a value of 4 for the metric: "Number of outgoing links".
  • The achieved value for the metric: "Number of incoming backlinks from .GOV and similar to .GOV domains (daily value)" is 2 .
  • The value achieved for the metric: "Link power of the referring domains" is 74 .
  • The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 24 .

Social media

  • The main domain has a Twitter account.
  • 20% of this group of domains has a Youtube account.
  • The number of Twitter tweets belonging to the competitor mbastudies.com tweet account is 1622 (since the last update).
  • The number of Twitter fans belonging to the competitor mbastudies.com tweet account is 484 (since the last update).
  • The number of Instagram Following for the main domain is 114 (since the last update).

Seo

  • Of all the URLs found in the domain mbastudies.com, "https://www.mbastudies.com/EMBA/Switzerland/" is the most frequently found URL in the search results.
  • This free report has been updated for the competitor reed.co.uk on 2020-02-08.
  • The URL https://www.glassdoor.com.au/Reviews/Maxx-Marketing-Reviews-E630646.htm occurs most frequently in the search engine results.
  • The main domain's best performing keyword is whirli and it was found on the position 48
  • The average position in the search engine rankings for the main domain is 66.

Server

  • The entire HTML files of the competitor reed.co.uk homepage weighs 95 kb.
  • Graphic files (on the homepage of the competitor reed.co.uk) have a size of 495 kb.
  • Static objects of the main domain are numerous and https://c.evidon.com/geo/country.js, https://www.glassdoor.com/app/static/img/core/sprites/flags.png?v=10fbe72hp, https://www.glassdoor.com/app/static/img/home/epcta/employers-tab-EN.jpeg?v=23ad04sgs, https://www.glassdoor.com/app/static/img/home/value-prop/email.desk.EN.png?v=17e4cec1n could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the main domain is loaded once, 73 objects are downloaded (files, JS scripts, etc.).
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.