Mini Content Marketing comparison of websites for glossary.oilfield.slb.com

bloomberg.com

84%
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bio-rad.com

50%
Change competitor

halliburton.com

39%
Change competitor

glossary.oilfield.slb.com

31%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Submit better competitors

SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric glossary.oilfield.slb.com bloomberg.com bio-rad.com halliburton.com
Twitter followers x x x x
Twitter following (account is following) x x x x
Twitter likes x x x x
Instagram followers x x x x
Instagram following (account is following) x x x x
Youtube subscribers x x x x
Youtube comments x x x x
Youtube videos x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric glossary.oilfield.slb.com bloomberg.com bio-rad.com halliburton.com
Number of Referring Backlinks (Content Popularity) (day) 27,568 104,496,082 1,084,773 869,937
Number of Referring Domains (Content Popularity) (day) 27 418,339 6,120 7,650
Number of URLs found in the index (day) 15,212 5,746,400 1,443,826 1,171,367
Number of IPs that refer to domain (day) 27 225,480 4,766 6,018
Number of subnets that refer to domain (day) 27 96,904 4,068 4,935
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 2,666 344 151
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 137,832 2,844 30,440
Number of governmental and .gov - related domains that refer to domain (day) x 631 17 14
Number of government and .gov - related external backlinks that link to domain (day) x 46,880 38 27
The exact number of educational domains that refer to domain (day) x 1,522 203 102
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 108,646 2,117 542
The exact number of government domains that refer to domain (day) x 272 13 10
The exact number of government links that refer to domain (day) x 6,167 29 21
Average number of outgoing links to unique domains for that domain (day) 0 0 2 0
The number of outgoing links for this domain (day) 1 2 4 0
Average number of internal links for domain (day) 269 13 42 4
Link Strength of Referring Domains (Content Popularity) (day) 25 90 48 51
Authority of Referring Domains (Content Popularity) (day) 19 84 65 68
TrustMetric value for domain (day) - Majestic metric 19 84 65 68

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
The Oilfield Glossary - Schlumberger Oilfield Glossary
Desktop speed score 82
Mobile speed score 69
Mobile usability score 64
Number of all page resources 34
Number of static page resources 29
Number of JS page resources 6
Number of styles (CSS) page resources 6
Total request weight 3 kb
HTML response weight 55 kb
CSS response weight 50 kb
Images response weight 137 kb
JS response weight 126 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://glossary.oilfield.slb.com/css/layout.css
http://glossary.oilfield.slb.com/css/ofg.css
http://glossary.oilfield.slb.com/images/background_header_shadow.gif
Cache (mobile) by setting expiry date for
http://glossary.oilfield.slb.com/css/layout.css
http://glossary.oilfield.slb.com/css/ofg.css
http://glossary.oilfield.slb.com/images/background_header_shadow.gif
Minify your CSS files (desktop)
http://glossary.oilfield.slb.com/css/layout.css - 1.8KiB (29%)
Minify your CSS files (mobile)
http://glossary.oilfield.slb.com/css/layout.css - 1.8KiB (29%)
Minify JavaScript files (desktop)
http://www.slb.com/menu/jquery.flatmenu.js - 1.6KiB (38%)
Minify JavaScript files (mobile)
http://www.slb.com/menu/jquery.flatmenu.js - 1.6KiB (38%)
Optimize image files (desktop)
http://glossary.oilfield.slb.com/images/gradient_1120.jpg - 3.1KiB (42%)
http://www.slb.com/images/btn_notice.gif - 1.2KiB (72%)
http://glossary.oilfield.slb.com/images/column_border_fade_repeat.png - 852B (92%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1004.
  • The competing domain bloomberg.com has achieved a score of 2717

Content

  • The most common term on the website is products
  • The competitor "bloomberg.com" enables visitors to subscribe to their newsletter list.
  • Competitor bio-rad.com has reached a value of 6120 for the metric: "Number of referring domains (daily value)".
  • Competitor halliburton.com has reached a value of 1171367 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor bio-rad.com has achieved a value of 4068 for the metric: "Number of referring domains from different IP C blocks".

Social media

  • A link to Twitter has been found on the domain bloomberg.com.
  • 25% of this group of domains has a Facebook account.
  • 50% of this group of domains has a Instagram account.
  • 50% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The average position in the search engine rankings for the website bio-rad.com is 60.
  • The competitor halliburton.com should get at least 0 visitors from the search engine per month.
  • The main domain has a number of expected visitor coming from the search engine of 19 per month (traffic).
  • The competing websites have an average search engine position of 141803 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 212704.

Server

  • Static objects of the competitor bloomberg.com are numerous and https://ak.sail-horizon.com/horizon/v1.js, https://www.bloomberg.com/markets/api/charts/sparkline/NKY%3AIND.svg?stroke=4, https://www.bloomberg.com/markets/api/charts/sparkline/ES1%3AIND.svg?stroke=4, https://www.bloomberg.com/markets/api/charts/sparkline/Z%201%3AIND.svg?stroke=4 could have information about their expiry date and be loaded from the cache of the browser.
  • The desktop version of the website bio-rad.com had 65 points scored at Google Insights.
  • Javascript on the main domain hold 34% of all data transfers.
  • 29 CSS/JSS static elements can be found on the website of the main domain.
  • The HTML script of the main domain weighs 126 kb.