Mini Content Marketing comparison of websites for helvetas.ch

wir-essen-die-welt.ch

53%
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helvetas.ch

32%

worldvision.de

31%
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vivaconagua.ch

28%
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worldvision.ch

24%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric helvetas.ch vivaconagua.ch worldvision.ch worldvision.de wir-essen-die-welt.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric helvetas.ch vivaconagua.ch worldvision.ch worldvision.de wir-essen-die-welt.ch
Number of Referring Backlinks (Content Popularity) (day) 251,623 2,691 28,822 565,983 225
Number of Referring Domains (Content Popularity) (day) 1,235 212 508 2,710 66
Number of URLs found in the index (day) 7,249,390 236 61,836 181,408 50
Number of IPs that refer to domain (day) 880 176 355 1,756 61
Number of subnets that refer to domain (day) 700 151 307 1,211 56
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 3 x x 1 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 533 x x 3 x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) 2 x x 1 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2 x x 3 x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 2 1 2 4 1
The number of outgoing links for this domain (day) 2 2 3 4 1
Average number of internal links for domain (day) 26 32 32 46 0
Link Strength of Referring Domains (Content Popularity) (day) 32 27 37 45 4
Authority of Referring Domains (Content Popularity) (day) 28 19 27 55 10
TrustMetric value for domain (day) - Majestic metric 28 19 27 55 10

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Helvetas - home - Helvetas Swiss Intercooperation
Desktop speed score 58
Mobile speed score 44
Mobile usability score 63
Number of all page resources 90
Number of static page resources 80
Number of JS page resources 13
Number of styles (CSS) page resources 2
Total request weight 9 kb
HTML response weight 45 kb
CSS response weight 128 kb
Images response weight 1147 kb
JS response weight 911 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://helvetas.ch/
https://www.helvetas.ch/
https://www.helvetas.ch/de/
Cache (desktop) by setting expiry date for
https://assets.helvetas.org/img/bf_2011_opladen_1474_klein_75474.jpg
https://assets.helvetas.org/img/bild_fairshop_box_ch_design_78850.jpg
https://assets.helvetas.org/img/bildung_laos_77319.jpg
Cache (mobile) by setting expiry date for
https://assets.helvetas.org/img/bf_2011_opladen_1474_klein_75474.jpg
https://assets.helvetas.org/img/bild_fairshop_box_ch_design_78850.jpg
https://assets.helvetas.org/img/bildung_laos_77319.jpg
Minify your CSS files (desktop)
https://www.helvetas.ch/_skins/helvetas/_cache/public.css - 4.4KiB (20%)
Minify your CSS files (mobile)
https://www.helvetas.ch/_skins/helvetas/_cache/public.css - 4.4KiB (20%)
Minify HTML files (mobile)
https://www.helvetas.ch/de/ - 1.1KiB (11%)
Optimize image files (desktop)
https://www.helvetas.ch/_skins/helvetas/images/bg-page.gif - 35.9KiB (78%)
https://www.helvetas.ch/_skins/helvetas/images/bg-page-t-01.gif - 31.5KiB (23%)
https://www.helvetas.ch/_skins/helvetas/images/bg-wrapper-b-01.jpg - 28.5KiB (50%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 843.
  • The competing domain vivaconagua.ch has achieved a score of 723

Content

  • The competitor "vivaconagua.ch" probably has a legal disclosure subpage.
  • The word or combination of words with the worst "Count on Page" result is arbeiten entwicklungspolitik (based first 10 subpages of the domain under investigation).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "246:212".
  • Competitor wir-essen-die-welt.ch has achieved a value of 0 for the metric:"Average number of internal links".
  • The competitor wir-essen-die-welt.ch has achieved a value of 10 for the metric: "Trust metric - Majestic metric".

Social media

  • A link to Google+ was found on the competitors website: worldvision.de.
  • 100% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter fans belonging to the competitor worldvision.de tweet account is 11565 (since the last update).
  • On Twitter, the main domain ha an activity of 651 tweets.

Seo

  • The average position in the search engine rankings for the website worldvision.de is 50.
  • The URL https://www.helvetas.ch/de/uber_helvetas/60_jahre_helvetas/mali_biobaumwoll_projekte.cfm occurs most frequently in the search engine results.
  • This free report has been updated for the main domain on 2018-03-02.
  • In the search engine rankings above, the average position of the main domain is: 53.
  • The domain vivaconagua.ch has the best search engine rankings average position.

Server

  • It would be an advantage to compress the image at the competitor worldvision.ch website: https://www.worldvision.ch/fileadmin/World_Vision_Website/Spenden/Besondere_spenden/Freie_Spende/freie-spende-world-vision-schweiz-980-644.jpg in order to 394.1KiB kb.
  • The HTML script of the competitor vivaconagua.ch weighs 564 kb.
  • Title of the homepage for the main domain is Helvetas - home - Helvetas Swiss Intercooperation .
  • On the homepage of the main domain 2 CSS files can be identified.
  • The total amount of the website requests on the main domain was calculated at 9 kb.