Mini
Content Marketing comparison of websites for hhl.de
essec.edu
bi.edu
hhl.de
mbastudies.com
execed.economist.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | hhl.de | bi.edu | essec.edu | mbastudies.com | execed.economist.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | hhl.de | bi.edu | essec.edu | mbastudies.com | execed.economist.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 221,221 | 387,077 | 1,849,804 | 1,103,805 | 42,973 |
| Number of Referring Domains (Content Popularity) (day) | 2,825 | 2,364 | 5,740 | 647 | 706 |
| Number of URLs found in the index (day) | 9,776 | 44,550 | 14,335,887 | 262,882 | 34,237 |
| Number of IPs that refer to domain (day) | 1,871 | 1,789 | 3,789 | 445 | 611 |
| Number of subnets that refer to domain (day) | 1,552 | 1,564 | 3,189 | 387 | 548 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 80 | 126 | 168 | 7 | 19 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 819 | 985 | 1,570 | 65 | 62 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 4 | 1 | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 7 | 1 | x | x |
| The exact number of educational domains that refer to domain (day) | 28 | 47 | 57 | 4 | 16 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 217 | 282 | 276 | 15 | 46 |
| The exact number of government domains that refer to domain (day) | x | x | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 4 | 1 | 6 | 3 | 5 |
| The number of outgoing links for this domain (day) | 5 | 1 | 7 | 6 | 6 |
| Average number of internal links for domain (day) | 40 | 13 | 61 | 13 | 48 |
| Link Strength of Referring Domains (Content Popularity) (day) | 41 | 47 | 45 | 54 | 39 |
| Authority of Referring Domains (Content Popularity) (day) | 54 | 52 | 59 | 23 | 27 |
| TrustMetric value for domain (day) - Majestic metric | 54 | 52 | 59 | 23 | 27 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Home | HHL Europe, Germany |
|
| Desktop speed score | 35 |
|---|---|
| Mobile speed score | 27 |
| Mobile usability score | 100 |
| Number of all page resources | 84 |
| Number of static page resources | 29 |
| Number of JS page resources | 18 |
| Number of styles (CSS) page resources | 27 |
| Total request weight | 7 kb |
| HTML response weight | 51 kb |
| CSS response weight | 233 kb |
| Images response weight | 2064 kb |
| JS response weight | 525 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://hhl.de/
http://www.hhl.de/
http://www.hhl.de/en/home/
|
|
Cache (desktop) by setting expiry date for http://www.hhl.de/fileadmin/templates/images/10_base/bg_language.png
http://www.hhl.de/fileadmin/templates/images/10_base/content_stripes.gif
http://www.hhl.de/fileadmin/templates/images/10_base/hhl_logo_retina.png
|
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Cache (mobile) by setting expiry date for http://www.hhl.de/fileadmin/templates/images/10_base/content_stripes.gif
http://www.hhl.de/fileadmin/templates/images/10_base/hhl_logo_retina.png
http://www.hhl.de/fileadmin/templates/images/10_base/icons.png
|
|
Minify your CSS files (desktop) http://www.hhl.de/fileadmin/templates/css/10_base/10_main.css?1499876658 - 13.6KiB (21%)
http://www.hhl.de/fileadmin/templates/css/hot/styles.css?1493912424 - 10.1KiB (37%)
http://www.hhl.de/fileadmin/templates/css/10_base/70_print.css?1493912424 - 4.6KiB (17%)
|
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Minify your CSS files (mobile) http://www.hhl.de/fileadmin/templates/css/10_base/10_main.css?1499876658 - 13.6KiB (21%)
http://www.hhl.de/fileadmin/templates/css/hot/styles.css?1493912424 - 10.1KiB (37%)
http://www.hhl.de/fileadmin/templates/css/10_base/70_print.css?1493912424 - 4.6KiB (17%)
|
|
Minify HTML files (desktop) http://www.hhl.de/en/home/ - 16.2KiB (35%)
http://www.hhl.de/index.php?id=214 - 896B (26%)
|
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Minify HTML files (mobile) http://www.hhl.de/en/home/ - 16.2KiB (35%)
http://www.hhl.de/index.php?id=214 - 896B (26%)
|
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Minify JavaScript files (desktop) http://www.hhl.de/fileadmin/templates/library/modernizr/2.6.2/modernizr.js?1493912424 - 32.8KiB (67%)
http://www.hhl.de/fileadmin/templates/js/main.js?1499850492 - 19.4KiB (44%)
http://www.hhl.de/fileadmin/templates/library/fancybox/2.1.4/helpers/jquery.fancybox-media.js?1493912424 - 2.9KiB (57%)
|
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Minify JavaScript files (mobile) http://www.hhl.de/fileadmin/templates/library/modernizr/2.6.2/modernizr.js?1493912424 - 32.8KiB (67%)
http://www.hhl.de/fileadmin/templates/js/main.js?1499850492 - 19.4KiB (44%)
http://www.hhl.de/fileadmin/templates/library/fancybox/2.1.4/helpers/jquery.fancybox-media.js?1493912424 - 2.9KiB (57%)
|
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Optimize image files (desktop) http://www.hhl.de/uploads/tx_templavoila/HHL_Header__19__01.jpg - 229.9KiB (75%)
http://www.hhl.de/uploads/tx_templavoila/header_lp_mba_01.jpg - 228.3KiB (74%)
http://www.hhl.de/uploads/tx_templavoila/keyvisual_career_05.jpg - 175.3KiB (76%)
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Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1328.
- The competing domain bi.edu has achieved a score of 1500
Content
- The word or combination of words with the worst "Count on Page" result is harvard business (based first 10 subpages of the domain under investigation).
- The achieved value for the metric: "Number of URLs found in the index (daily value)" is 9776.
- The value achieved for the metric: "Number of outgoing links" is 5 .
- Competitor execed.economist.com has achieved a value of 16 for the metric: "Number of referring .EDU domains (daily value)".
- The competitor bi.edu achieved a value of 282 for the metric: "Number of backlinks from .EDU domains (daily value)".
Social media
- A link to the Linkedin was found on the domain execed.economist.com.
- A link to Instagram was found on the competitors website essec.edu.
- 20% of this group of domains has a Google+ account.
- The number of Twitter fans belonging to the competitor essec.edu tweet account is 146307 (since the last update).
- The number of Twitter favorites for the competitor mbastudies.com tweet account is 2121 (since the last update).
Seo
- The URL https://www.hhl.de/programs/financing-options-scholarships/ occurs most frequently in the search engine results.
- In the search engine rankings above, the average position of the main domain is: 63.
- Of all the URLs found in the domain bi.edu, "https://www.bi.edu/" is the most frequently found URL in the search results.
- The average position in the search engine rankings for the website mbastudies.com is 59.
- The average number of visitors expected from the search engine for the competitors websites is 6384.
Server
- Graphic files (on the homepage of the main domain) have a size of 2064 kb.
- The mobile website of the main domain got a score of 27/100 points for the loading times.
- The desktop version of the website bi.edu had 28 points scored at Google Insights.
- The number of static elements on the essec.edu page is 50.
- The HTML script of the competitor bi.edu weighs 1439 kb.