Mini Content Marketing comparison of websites for honeywell-schweiz.ch

dorfner-gruppe.de

63%
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smartplace.ch

60%
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honeywell-schweiz.ch

27%

freynetwork.ch

23%
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alphaeos.com

21%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric honeywell-schweiz.ch freynetwork.ch smartplace.ch dorfner-gruppe.de alphaeos.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric honeywell-schweiz.ch freynetwork.ch smartplace.ch dorfner-gruppe.de alphaeos.com
Number of Referring Backlinks (Content Popularity) (day) x x 691 3,167 x
Number of Referring Domains (Content Popularity) (day) x x 34 260 x
Number of URLs found in the index (day) x x 335 1,919 x
Number of IPs that refer to domain (day) x x 25 209 x
Number of subnets that refer to domain (day) x x 21 179 x
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) x x 7 3 x
The number of outgoing links for this domain (day) x x 10 3 x
Average number of internal links for domain (day) x x 58 43 x
Link Strength of Referring Domains (Content Popularity) (day) x x 16 27 x
Authority of Referring Domains (Content Popularity) (day) x x 11 18 x
TrustMetric value for domain (day) - Majestic metric x x 11 18 x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Honeywell AG Schweiz - Home
Desktop speed score 85
Mobile speed score 78
Mobile usability score 65
Number of all page resources 22
Number of static page resources 20
Number of styles (CSS) page resources 1
Total request weight 1 kb
HTML response weight 22 kb
CSS response weight 5 kb
Images response weight 121 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.honeywell-schweiz.ch/css/main.css
http://www.honeywell-schweiz.ch/images/BildECC_005.jpg
http://www.honeywell-schweiz.ch/images/BildServicenet.jpg
Cache (mobile) by setting expiry date for
http://www.honeywell-schweiz.ch/css/main.css
http://www.honeywell-schweiz.ch/images/BildECC_005.jpg
http://www.honeywell-schweiz.ch/images/BildServicenet.jpg
Minify HTML files (desktop)
http://www.honeywell-schweiz.ch/ - 598B (15%)
Minify HTML files (mobile)
http://www.honeywell-schweiz.ch/ - 598B (15%)
Optimize image files (desktop)
http://www.honeywell-schweiz.ch/images/HomeBannerImage.jpg - 12.6KiB (34%)
http://www.honeywell-schweiz.ch/images/Evohome_000.jpg - 11.6KiB (78%)
http://www.honeywell-schweiz.ch/images/BildECC_005.jpg - 2.5KiB (39%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 705.
  • The competing domain alphaeos.com has achieved a score of 560

Content

  • The competitor "alphaeos.com" enables visitors to subscribe to their newsletter list.
  • The term alphaeos only occurs on the alphaeos.com website and not on the website of the main domain.
  • The term that appears on all competitors websites, but not on the website of the main domain, is können.
  • Competitor dorfner-gruppe.de has achieved a value of 43 for the metric:"Average number of internal links".
  • The competitor dorfner-gruppe.de achieved a value of 18 for the metric: "Authority of the referring domains".

Social media

  • Facebook gives the category Product/Service for the domain alphaeos.com.
  • A link to Twitter has been found on the domain smartplace.ch.
  • 40% of this group of domains has a Instagram account.
  • The number of Twitter tweets belonging to the competitor alphaeos.com tweet account is 14 (since the last update).
  • The number of Twitter fans belonging to the competitor alphaeos.com tweet account is 83 (since the last update).

Seo

  • Of all the URLs found in the domain freynetwork.ch, "https://www.freynetwork.ch/de/dienstleistungen/gebaeudeautomation" is the most frequently found URL in the search results.
  • The competitor smartplace.ch should get at least 1868 visitors from the search engine per month.
  • This free report has been updated for the main domain on 2020-01-30.
  • From this group of websites, the domain smartplace.ch has the best average position among in search engine rankings.
  • On average, the competitors get at least 1163 visitors per month from the search engine.

Server

  • The competitor alphaeos.com website could compress the JS file http://alphaeos.com/assets/js/hat.validation.js and save 1.4KiB kb (43%).
  • The desktop version of the main domain received an Insights value of 85 for the performance.
  • The mobile website of the main domain got a score of 78/100 points for the loading times.
  • The server of the competitor dorfner-gruppe.de responded within0.74 seconds.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor alphaeos.com website to save 18.8KiB kb each time the page is loaded.