Mini Content Marketing comparison of websites for huffingtonpost.ca

time.com

59%
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cnbc.com

55%
Change competitor

thebalance.com

41%
Change competitor

news24.com

41%
Change competitor

huffingtonpost.ca

35%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric huffingtonpost.ca time.com thebalance.com cnbc.com news24.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers 60692 x x x x
Instagram following (account is following) 1888 x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric huffingtonpost.ca time.com thebalance.com cnbc.com news24.com
Number of Referring Backlinks (Content Popularity) (day) 5,948,187 40,677,156 7,881,367 56,435,444 32,407,852
Number of Referring Domains (Content Popularity) (day) 71,072 378,286 68,489 268,102 37,061
Number of URLs found in the index (day) 2,162,036 1,023,292 58,023 2,174,072 1,316,386
Number of IPs that refer to domain (day) 44,257 197,035 44,016 149,459 25,439
Number of subnets that refer to domain (day) 25,254 84,706 24,899 69,389 16,212
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 375 2,901 762 1,537 295
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2,800 152,221 6,248 53,200 3,964,204
Number of governmental and .gov - related domains that refer to domain (day) 27 409 61 288 57
Number of government and .gov - related external backlinks that link to domain (day) 637 4,929 162 4,985 37,383
The exact number of educational domains that refer to domain (day) 270 1,766 610 1,064 155
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2,262 79,951 4,278 43,828 965
The exact number of government domains that refer to domain (day) 13 247 47 171 11
The exact number of government links that refer to domain (day) 102 3,415 129 2,691 603
Average number of outgoing links to unique domains for that domain (day) 18 15 4 5 9
The number of outgoing links for this domain (day) 38 25 4 6 27
Average number of internal links for domain (day) 88 55 14 60 28
Link Strength of Referring Domains (Content Popularity) (day) 58 70 63 91 58
Authority of Referring Domains (Content Popularity) (day) 57 75 61 68 52
TrustMetric value for domain (day) - Majestic metric 57 75 61 68 52

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Canadian News Stories, Breaking News, Opinion
Desktop speed score 41
Mobile speed score 55
Mobile usability score 99
Number of all page resources 189
Number of static page resources 110
Number of JS page resources 35
Number of styles (CSS) page resources 3
Total request weight 53 kb
HTML response weight 543 kb
CSS response weight 208 kb
Images response weight 1977 kb
JS response weight 2174 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/2048x1326+0+0/resize/541x350!/format/jpg/quality/85/http://o.aolcdn.com/hss/storage/midas/9d2825192bfb95c4765496bebd2d5fc2/205474061/RTXLLMB.jpeg
http://o.aolcdn.com/os/aol/beacon.min.js
http://o.aolcdn.com/os/aol/omniture-intl.min.js
Cache (mobile) by setting expiry date for
http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/2048x1326+0+0/resize/541x350!/format/jpg/quality/85/http://o.aolcdn.com/hss/storage/midas/9d2825192bfb95c4765496bebd2d5fc2/205474061/RTXLLMB.jpeg
http://o.aolcdn.com/os/aol/beacon.min.js
http://o.aolcdn.com/os/aol/omniture-intl.min.js
Speed up server response time
Response time in 0.34 seconds
Minify HTML files (desktop)
http://www.huffingtonpost.ca/ - 4.7KiB (15%)
Minify HTML files (mobile)
http://m.huffingtonpost.ca/ - 2.9KiB (14%)
Minify JavaScript files (mobile)
http://meraxes-cdn.polarmobile.com/nativeads/v1.4.0/json/creative/promofeed/db4d0dd30d4b4d2e898be3cab9ef242a?fragment=0 - 613B (25%)
http://meraxes-cdn.polarmobile.com/nativeads/v1.4.0/json/creative/promofeed/db4d0dd30d4b4d2e898be3cab9ef242a?fragment=1 - 613B (25%)
Optimize image files (desktop)
https://o.aolcdn.com/images/dims3/GLOB/crop/4000x2244+0+234/resize/250x140!/format/jpg/quality/85/http%3A%2F%2Fo.aolcdn.com%2Fhss%2Fstorage%2Fmidas%2F2c39be064a033645224ab57eaba3624b%2F205473351%2Fvancouver-canada-picture-id534050511 - 95.1KiB (89%)
https://o.aolcdn.com/images/dims3/GLOB/crop/4248x2429+0+206/resize/538x307!/format/jpg/quality/85/http%3A%2F%2Fo.aolcdn.com%2Fhss%2Fstorage%2Fmidas%2F4cbc1ed81dbdf045aca716c0e8376eee%2F205473003%2Ffactory-automation-picture-id185237251 - 49KiB (50%)
https://o.aolcdn.com/images/dims3/GLOB/crop/3705x2078+0+198/resize/250x140!/format/jpg/quality/85/http%3A%2F%2Fo.aolcdn.com%2Fhss%2Fstorage%2Fmidas%2F56e8a60ab76d0ec7b9924d6e2d76ab9c%2F205474419%2F13947427.jpg - 40.8KiB (79%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1208.
  • The competing domain thebalance.com has achieved a score of 1408

Content

  • The most common term (found) on the website is digital edition
  • Competitor time.com has reached a value of 25 for the metric: "Number of outgoing links".
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 2800 .
  • The achieved value for the metric: "Number of referring .GOV and similar to .GOV domains (daily value)" is 27 .
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 270 .

Social media

  • The domain time.com has a Twitter account.
  • A link to Google+ was found on the competitors website: news24.com.
  • The domain thebalance.com has a Linkedin account.
  • 100% of this group of domains has a Facebook account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • The competitors (news24.com) best performing keyword is accidents and it was found on the position 34
  • The URL https://www.huffingtonpost.ca/ is the most common search engine result in our search engine rankings
  • The main domain's best performing keyword is carter and it was found on the position 29
  • From this group of websites, the domain thebalance.com has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 892101 in our rankings.

Server

  • Static objects of the competitor thebalance.com are numerous and https://ak.sail-horizon.com/spm/spm.v1.min.js, https://www.googletagmanager.com/gtm.js?id=GTM-5SPGGR, https://www.googletagservices.com/tag/js/gpt.js, https://connect.facebook.net/en_US/fbevents.js could have information about their expiry date and be loaded from the cache of the browser.
  • On the homepage, belonging to cnbc.com 10 CSS files can be identified.
  • The total amount of the website requests on competitor news24.com was calculated at 29 kb.
  • Static objects of the main domain are numerous and http://o.aolcdn.com/dims-shared/dims3/GLOB/crop/2048x1326+0+0/resize/541x350!/format/jpg/quality/85/http://o.aolcdn.com/hss/storage/midas/9d2825192bfb95c4765496bebd2d5fc2/205474061/RTXLLMB.jpeg, http://o.aolcdn.com/os/aol/beacon.min.js, http://o.aolcdn.com/os/aol/omniture-intl.min.js, http://o.aolcdn.com/os/moat/prod/moatuac.js could have information about their expiry date and be loaded from the cache of the browser.
  • The entire CSS files of the main domain homepage weighs 208 kb.