Mini Content Marketing comparison of websites for rauch.de

amazone.de

64%
Change competitor

rauchmoebel.de

49%
Change competitor

steinel.de

43%
Change competitor

ritterwerk.de

40%
Change competitor

rauch.de

35%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric rauch.de amazone.de rauchmoebel.de ritterwerk.de steinel.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric rauch.de amazone.de rauchmoebel.de ritterwerk.de steinel.de
Number of Referring Backlinks (Content Popularity) (day) 304,661 5,203,710 20,692 12,083 151,860
Number of Referring Domains (Content Popularity) (day) 660 2,319 555 369 1,871
Number of URLs found in the index (day) 24,010 8,063,853 5,862 5,056 18,213,099
Number of IPs that refer to domain (day) 522 1,276 452 330 1,312
Number of subnets that refer to domain (day) 430 1,054 372 284 1,112
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 1 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 588 x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 0 0 0 2 2
The number of outgoing links for this domain (day) 0 0 0 2 2
Average number of internal links for domain (day) 1 2 26 35 16
Link Strength of Referring Domains (Content Popularity) (day) 30 41 33 33 38
Authority of Referring Domains (Content Popularity) (day) 34 52 17 43 23
TrustMetric value for domain (day) - Majestic metric 34 52 17 43 23

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Willkommen bei RAUCH - Wir nehmen's genau
Desktop speed score 52
Mobile speed score 44
Mobile usability score 66
Number of all page resources 49
Number of static page resources 44
Number of JS page resources 9
Number of styles (CSS) page resources 3
Total request weight 4 kb
HTML response weight 39 kb
CSS response weight 44 kb
Images response weight 1121 kb
JS response weight 216 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://rauch.de/cms/css/jquery.fancybox.css
http://rauch.de/cms/css/reset.css
http://rauch.de/cms/css/standard.css
Cache (mobile) by setting expiry date for
http://rauch.de/cms/css/jquery.fancybox.css
http://rauch.de/cms/css/reset.css
http://rauch.de/cms/css/standard.css
Speed up server response time
Response time in 0.39 seconds
Minify your CSS files (desktop)
http://rauch.de/cms/css/standard.css - 1.5KiB (22%)
Minify your CSS files (mobile)
http://rauch.de/cms/css/standard.css - 1.5KiB (22%)
Minify JavaScript files (desktop)
http://rauch.de/cms/js/functions.js - 640B (39%)
Minify JavaScript files (mobile)
http://rauch.de/cms/js/functions.js - 640B (39%)
Optimize image files (desktop)
http://rauch.de/cms/upload/cache/AXEO_0442jpg_w912.jpg - 141.9KiB (74%)
http://rauch.de/cms/upload/cache/AXENT_9570_S2jpg_w912.jpg - 141.2KiB (73%)
http://rauch.de/cms/upload/cache/StreutabellenBanner01_H1jpg_w912.jpg - 133.3KiB (71%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 915.
  • The competing domain steinel.de has achieved a score of 1137

Content

  • The main domain probably has a legal disclosure subpage.
  • The term axis only appears on this website and not on the websites of the competition.
  • Competitor rauchmoebel.de has reached a value of 5862 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor amazone.de has achieved a value of 1054 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor amazone.de has achieved a value of 2 for the metric:"Average number of internal links".

Social media

  • The domain ritterwerk.de was defined as category: Appliances on Facebook.
  • A link to Google+ was found on the main domain.
  • 40% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The URL https://www.ritterwerk.de/de/service/kundendienst/servicezeiten is the most frequent url in our search engine rankings, which belongs to the competitor ritterwerk.de
  • In the search engine rankings below, the average position for the competitor rauchmoebel.de is: 45.
  • The competitor steinel.de should get at least 17016 visitors from the search engine per month.
  • This free report has been updated for the main domain on 2020-02-10.
  • The best position ever found for the main domain was 1 and it was found the keyword :keyword.

Server

  • It would be an advantage to compress the image at the competitor amazone.de website: http://amazone.de/img/innovation_award_interessantes.jpg in order to 581B kb.
  • The entire HTML files of the competitor ritterwerk.de homepage weighs 137 kb.
  • The content of the competitor amazone.de website is allowed wider than viewport. This will likely require visitors to scroll horizontally.
  • 44 CSS/JSS static elements can be found on the website of the main domain.
  • On the homepage of the main domain 3 CSS files can be identified.