Mini
Content Marketing comparison of websites for rausch.ch
nivea.de
ecco-verde.ch
haar-shop.ch
rausch.ch
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | rausch.ch | haar-shop.ch | nivea.de | ecco-verde.ch | |
|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x |
Twitter
|
Tweets | x | x | x | x |
| Twitter followers | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | |
| Twitter likes | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x |
| Instagram followers | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | |
Youtube
|
Youtube views | x | 189865 | 30118761 | x |
| Youtube subscribers | x | 362 | 40400 | x | |
| Youtube comments | x | x | x | x | |
| Youtube videos | x | 265 | 183 | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | rausch.ch | haar-shop.ch | nivea.de | ecco-verde.ch |
|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 7,604 | 4,091 | 136,138 | 116,998 |
| Number of Referring Domains (Content Popularity) (day) | 534 | 510 | 3,077 | 130 |
| Number of URLs found in the index (day) | 20,214 | 96,869 | 25,687 | 43,305 |
| Number of IPs that refer to domain (day) | 426 | 166 | 2,088 | 106 |
| Number of subnets that refer to domain (day) | 370 | 153 | 1,315 | 96 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | x | x | 2 | 1 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | x | x | 3 | 1 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | x | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | x | x | x |
| The exact number of educational domains that refer to domain (day) | x | x | 1 | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | x | x | 2 | x |
| The exact number of government domains that refer to domain (day) | x | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 1 | 1 | 20 |
| The number of outgoing links for this domain (day) | 0 | 1 | 2 | 22 |
| Average number of internal links for domain (day) | 31 | 154 | 40 | 82 |
| Link Strength of Referring Domains (Content Popularity) (day) | 45 | 37 | 48 | 21 |
| Authority of Referring Domains (Content Popularity) (day) | 17 | 9 | 31 | 8 |
| TrustMetric value for domain (day) - Majestic metric | 17 | 9 | 31 | 8 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title RAUSCH - The power of herbs | RAUSCH.CH |
|
| Desktop speed score | 85 |
|---|---|
| Mobile speed score | 62 |
| Mobile usability score | 98 |
| Number of all page resources | 49 |
| Number of static page resources | 39 |
| Number of JS page resources | 4 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 7 kb |
| HTML response weight | 83 kb |
| CSS response weight | 271 kb |
| Images response weight | 1321 kb |
| JS response weight | 427 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Avoid landing page redirects for the following chain of redirected URLs http://rausch.ch/
https://rausch.ch/
http://www.rausch.ch/eu/
https://www.rausch.ch/eu/
|
|
Cache (desktop) by setting expiry date for https://piwik.admago.com/piwik.js
https://www.google-analytics.com/analytics.js
|
|
Cache (mobile) by setting expiry date for https://piwik.admago.com/piwik.js
https://www.google-analytics.com/analytics.js
|
|
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
|
|
Optimize image files (desktop) https://www.rausch.ch/media/catalog/cache/60000_Schweizer_Kr_uter_Vital_Kapseln_30x2_Kapseln_mit_Schatten_1-34845241dabe0b581cefa9aa36e64ab8-f7a1171e6121e940d01dc417066206fb.png - 4.1KiB (11%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 444.
- The competing domain nivea.de has achieved a score of 2702
Content
- The competitor "ecco-verde.ch" enables visitors to subscribe to their newsletter list.
- We think there is a blog section on the competitors website "ecco-verde.ch".
- The term active only appears on one competitor's website - ecco-verde.ch.
- Competitor nivea.de has reached a value of 25687 for the metric: "Number of URLs found in the index (daily value)".
- The competitor nivea.de achieved a value of 2 for the metric: "Number of backlinks from .EDU domains (daily value)".
Social media
- A link to Instagram was found on the competitors website nivea.de.
- 25% of this group of domains has a Google+ account.
- 0% of this group of domains has a LinkedIn account.
- The number of Twitter fans belonging to the competitor nivea.de tweet account is 12444 (since the last update).
- The number of Twitter Following for the competitor nivea.de tweet account is 283 (since the last update).
Seo
- The search engine rankings update for the main domain took place on 2020-02-05.
- Of all the URLs found in the domain haar-shop.ch, "https://www.haar-shop.ch/de/kosmetik.html" is the most frequently found URL in the search results.
- The data of the search engine results was updated on the 2020-02-05 for the domain haar-shop.ch.
- The competitor nivea.de should get at least 138953 visitors from the search engine per month.
- The competing websites have an average search engine position of 124773 in our rankings.
Server
- The competitor ecco-verde.ch has a number of pages indexed in the search engine of 57,700.
- The server of the main domain responded within0 seconds.
- Title of the homepage for the main domain is RAUSCH - The power of herbs | RAUSCH.CH .
- The compression of the HTML together with INLINE CSS and JS enables the competitor haar-shop.ch website to save 140B kb each time the page is loaded.
- The desktop version of the website ecco-verde.ch had 94 points scored at Google Insights.