Mini Content Marketing comparison of websites for redhat.com

suse.com

73%
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dellemc.com

24%
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t-systems.com

23%
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redhat.com

21%

servicenow.com

17%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric redhat.com servicenow.com t-systems.com suse.com dellemc.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric redhat.com servicenow.com t-systems.com suse.com dellemc.com
Number of Referring Backlinks (Content Popularity) (day) 149,475,010 730,381 1,433,103 2,905,641 32,871,057
Number of Referring Domains (Content Popularity) (day) 143,090 7,224 4,562 21,659 19,043
Number of URLs found in the index (day) 4,676,102 340,480 280,351 881,802 1,424,752
Number of IPs that refer to domain (day) 89,074 5,564 3,294 17,235 14,487
Number of subnets that refer to domain (day) 55,622 4,338 2,771 13,243 11,369
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1,214 62 20 347 195
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 74,602 314 39 4,222 1,533
Number of governmental and .gov - related domains that refer to domain (day) 172 14 2 58 13
Number of government and .gov - related external backlinks that link to domain (day) 306,064 59 10 1,620 300
The exact number of educational domains that refer to domain (day) 520 50 10 162 125
Number of Backlinks from .EDU Domains (Content Popularity) (day) 28,994 237 20 1,589 887
The exact number of government domains that refer to domain (day) 32 9 x 15 8
The exact number of government links that refer to domain (day) 22,005 21 x 1,283 20
Average number of outgoing links to unique domains for that domain (day) 2 3 5 4 0
The number of outgoing links for this domain (day) 3 4 11 7 3
Average number of internal links for domain (day) 43 18 75 57 19
Link Strength of Referring Domains (Content Popularity) (day) 75 52 56 60 63
Authority of Referring Domains (Content Popularity) (day) 85 31 59 63 75
TrustMetric value for domain (day) - Majestic metric 85 31 59 63 75

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
The world's open source leader
Desktop speed score 70
Mobile speed score 46
Mobile usability score 99
Number of all page resources 83
Number of static page resources 11
Number of JS page resources 22
Number of styles (CSS) page resources 7
Total request weight 13 kb
HTML response weight 68 kb
CSS response weight 1380 kb
Images response weight 449 kb
JS response weight 662 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://redhat.com/
http://www.redhat.com/
https://www.redhat.com/
https://www.redhat.com/en
Cache (desktop) by setting expiry date for
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/mbox-contents-b02311f425335fb98705072a6f9f10e05599f035.js
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/s-code-contents-edaec35ab4775d5311013722619ac8745331d01f.js
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/satelliteLib-5d320207b348e06eff2a58f67ed8cfbf57d74a38.js
Cache (mobile) by setting expiry date for
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/mbox-contents-b02311f425335fb98705072a6f9f10e05599f035.js
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/s-code-contents-edaec35ab4775d5311013722619ac8745331d01f.js
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/satelliteLib-5d320207b348e06eff2a58f67ed8cfbf57d74a38.js
Minify JavaScript files (desktop)
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/scripts/satellite-56d9ed4c64746d12e5000893.js - 938B (37%)
Minify JavaScript files (mobile)
https://assets.adobedtm.com/2b327a0a54b320bf1bcdb5fa39a2b896027067d9/scripts/satellite-56d9ed4c64746d12e5000893.js - 938B (37%)
Optimize image files (desktop)
https://www.redhat.com/files/webux/img/bandbg/home-june2017-2000x950.jpg - 32KiB (26%)
https://www.redhat.com/profiles/rh/themes/redhatdotcom/img/home/bkgd-cloud-home-2000x488.jpg - 22KiB (50%)
https://www.redhat.com/profiles/rh/themes/redhatdotcom/img/icons-s6802f605d9.png - 6.2KiB (27%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 724.
  • The competing domain dellemc.com has achieved a score of 814

Content

  • For the popular word management, this would be a similar word combination: service management, knowledge management, operations management, asset management, management knowledge
  • It is very likely that you can register and open a user account on the competitors website "servicenow.com".
  • The word or combination of words with the best median result regarding the frequency is openstack (based on first 10 subpages of examined domain).
  • We think there is a blog section on the main domain website.
  • The competitor suse.com has achieved a value of 58 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".

Social media

  • A link to the Linkedin was found on the domain t-systems.com.
  • The main domain has a Twitter account.
  • The main domain has a LinkedIn account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter tweets belonging to the competitor servicenow.com tweet account is 9980 (since the last update).

Seo

  • Of all the URLs found in the domain suse.com, "https://www.suse.com/de-de/" is the most frequently found URL in the search results.
  • The best position ever found for the competitor servicenow.com was 18 and it was found the keyword :keyword.
  • The URL https://www.redhat.com/de/topics/virtualization/what-is-virtualization is the most common search engine result in our search engine rankings
  • The search engine rankings update for the main domain took place on 2020-02-08.
  • The domain dellemc.com has the best search engine rankings average position.

Server

  • Static objects of the competitor t-systems.com are numerous and https://resources.t-systems.de/blob/671618/f4c44ffaa687a574c09977529b8d5e78/telegroteskfett.bin, https://resources.t-systems.de/blob/671634/6cf0523f5dad5ac84e5c1ea431be8386/telegroteskheadlineultra.bin, https://resources.t-systems.de/blob/671642/047edc04722235a001af7875b4c28c4a/telegrotesknormal.bin, https://resources.t-systems.de/blob/671658/8fa93a28793351f3c612af5086f4c5f2/teleicons.bin could have information about their expiry date and be loaded from the cache of the browser.
  • On the homepage, belonging to t-systems.com 4 CSS files can be identified.
  • The HTML script of the competitor suse.com weighs 1279 kb.
  • The desktop version of the main domain received an Insights value of 70 for the performance.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.