Mini Content Marketing comparison of websites for ricaud.com

marionnaud.ch

93%
Change competitor

benefitcosmetics.com

27%
Change competitor

ricaud.com

20%

loreal-paris.fr

15%
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Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric ricaud.com marionnaud.ch loreal-paris.fr benefitcosmetics.com
Twitter followers x x x x
Twitter following (account is following) x x x x
Twitter likes x x x x
Instagram followers x x x x
Instagram following (account is following) x x x x
Youtube subscribers x 606 x x
Youtube comments x x x x
Youtube videos x 94 x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric ricaud.com marionnaud.ch loreal-paris.fr benefitcosmetics.com
Number of Referring Backlinks (Content Popularity) (day) 46,535 13,332 898,752 908,354
Number of Referring Domains (Content Popularity) (day) 1,874 536 3,611 14,967
Number of URLs found in the index (day) 149,260 15,862 63,072 69,068
Number of IPs that refer to domain (day) 1,073 280 2,144 9,371
Number of subnets that refer to domain (day) 901 236 1,701 6,498
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x 6 16
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x 14 45
Number of governmental and .gov - related domains that refer to domain (day) x x x 1
Number of government and .gov - related external backlinks that link to domain (day) x x x 1
The exact number of educational domains that refer to domain (day) x x 3 6
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x 7 15
The exact number of government domains that refer to domain (day) x x x x
The exact number of government links that refer to domain (day) x x x x
Average number of outgoing links to unique domains for that domain (day) 1 1 0 1
The number of outgoing links for this domain (day) 1 1 0 1
Average number of internal links for domain (day) 40 148 25 44
Link Strength of Referring Domains (Content Popularity) (day) 42 34 47 55
Authority of Referring Domains (Content Popularity) (day) 45 42 53 66
TrustMetric value for domain (day) - Majestic metric 45 42 53 66

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Dr Pierre Ricaud : Vente Produit De Beauté Et Produits Cosmétiques
Desktop speed score 39
Mobile speed score 24
Mobile usability score 99
Number of all page resources 176
Number of static page resources 107
Number of JS page resources 27
Number of styles (CSS) page resources 5
Total request weight 28 kb
HTML response weight 131 kb
CSS response weight 254 kb
Images response weight 3158 kb
JS response weight 1246 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://ricaud.com/
http://www.ricaud.com/
https://www.ricaud.com/
https://www.ricaud.com/fr/
Cache (desktop) by setting expiry date for
https://config1.veinteractive.com/tags/D286C5D6/BAF6/4EF5/9DCC/C5E5B7382DD1/tag.js
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/fr_FR/sdk.js
Cache (mobile) by setting expiry date for
https://config1.veinteractive.com/tags/D286C5D6/BAF6/4EF5/9DCC/C5E5B7382DD1/tag.js
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/fr_FR/sdk.js
Speed up server response time
Response time in 0.28 seconds
Minify HTML files (desktop)
https://www.ricaud.com/fr/ - 1.9KiB (12%)
Minify HTML files (mobile)
https://www.ricaud.com/fr/ - 1.9KiB (12%)
Optimize image files (desktop)
https://cdn.ricaud.com/fr/mediatheque/campagnes/7727p/home/768/slide04b.jpg - 195.8KiB (49%)
https://cdn.ricaud.com/fr/mediatheque/campagnes/7727p/home/768/slide05.jpg - 182.5KiB (50%)
https://cdn.ricaud.com/fr/mediatheque/campagnes/7727p/home/768/slide01b.jpg - 61.7KiB (16%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 590.
  • The competing domain loreal-paris.fr has achieved a score of 450

Content

  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is spray homme (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency is sensible apaisez (based on first 10 subpages of examined domain).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "281:231.5".
  • The competitor marionnaud.ch has achieved a value of 12088 for the metric: "Number of incoming backlinks (daily value)".
  • Competitor marionnaud.ch has reached a value of 18605 for the metric: "Number of URLs found in the index (daily value)".

Social media

  • The main domain category on Facebook is "Health/Beauty".
  • 50% of this group of domains has a Twitter account.
  • 100% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Twitter fans belonging to the competitor marionnaud.ch tweet account is 876 (since the last update).

Seo

  • The URL https://www.ricaud.com/de-de/lifting-hals-und-dekollete.htm is the most common search engine result in our search engine rankings
  • This free report has been updated for the main domain on 2020-02-06.
  • The main domain has a number of expected visitor coming from the search engine of 163 per month (traffic).
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 786081 in our rankings.

Server

  • The page http://ricaud.com/ has 3 unnecessary redirects until it shows a URL with content.
  • It would be an advantage to compress the image at the main domain: https://www.ricaud.com/fr/mediatheque/campagnes/7727p/home/jeu.jpg in order to 8.1KiB kb.
  • Title of the homepage for the main domain is Dr Pierre Ricaud : Vente Produit De Beauté Et Produits Cosmétiques .
  • 107 CSS/JSS static elements can be found on the website of the main domain.
  • On the homepage of the main domain 5 CSS files can be identified.