Mini Content Marketing comparison of websites for sahistory.org.za

history.com

73%
Change competitor

unisa.ac.za

41%
Change competitor

nelsonmandela.org

37%
Change competitor

sahistory.org.za

34%

privateproperty.co.za

32%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric sahistory.org.za history.com privateproperty.co.za unisa.ac.za nelsonmandela.org
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 12000
Youtube comments x x x x x
Youtube videos x x x x 354

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric sahistory.org.za history.com privateproperty.co.za unisa.ac.za nelsonmandela.org
Number of Referring Backlinks (Content Popularity) (day) 362,932 4,690,057 1,362,132 669,649 426,212
Number of Referring Domains (Content Popularity) (day) 7,363 99,925 3,131 7,702 7,839
Number of URLs found in the index (day) 144,979 288,880 2,884,445 358,464 1,378,967
Number of IPs that refer to domain (day) 5,661 61,619 2,171 6,411 5,864
Number of subnets that refer to domain (day) 4,075 33,464 1,431 4,942 4,543
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 186 1,413 7 324 165
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 11,376 20,198 30 13,433 797
Number of governmental and .gov - related domains that refer to domain (day) 31 159 x 36 30
Number of government and .gov - related external backlinks that link to domain (day) 1,710 1,187 x 4,140 1,234
The exact number of educational domains that refer to domain (day) 122 1,136 x 119 115
Number of Backlinks from .EDU Domains (Content Popularity) (day) 9,456 17,059 x 520 571
The exact number of government domains that refer to domain (day) 3 130 x 2 4
The exact number of government links that refer to domain (day) 22 1,050 x 2 9
Average number of outgoing links to unique domains for that domain (day) 10 6 5 1 0
The number of outgoing links for this domain (day) 10 12 6 1 0
Average number of internal links for domain (day) 87 40 64 19 67
Link Strength of Referring Domains (Content Popularity) (day) 53 66 49 48 49
Authority of Referring Domains (Content Popularity) (day) 43 75 49 60 63
TrustMetric value for domain (day) - Majestic metric 43 75 49 60 63

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
South African History Online | Towards a peoples history
Desktop speed score 67
Mobile speed score 59
Mobile usability score 60
Number of all page resources 111
Number of static page resources 97
Number of JS page resources 15
Number of styles (CSS) page resources 49
Total request weight 14 kb
HTML response weight 166 kb
CSS response weight 724 kb
Images response weight 532 kb
JS response weight 2107 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://static.doubleclick.net/instream/ad_status.js
http://cse.google.com/adsense/search/async-ads.js
http://www.google.com/jsapi?autoload=%7B%22modules%22%3A%5B%7B%22name%22%3A%22search%22%2C%22version%22%3A%221.0%22%2C%22callback%22%3A%22__gcse.scb%22%2C%22style%22%3A%22http%3A%2F%2Fwww.google.com%2Fcse%2Fstatic%2Fstyle%2Flook%2Fminimalist.css%22%2C%22language%22%3A%22en%22%7D%5D%7D
Cache (mobile) by setting expiry date for
https://static.doubleclick.net/instream/ad_status.js
http://cse.google.com/adsense/search/async-ads.js
http://www.google.com/jsapi?autoload=%7B%22modules%22%3A%5B%7B%22name%22%3A%22search%22%2C%22version%22%3A%221.0%22%2C%22callback%22%3A%22__gcse.scb%22%2C%22style%22%3A%22http%3A%2F%2Fwww.google.com%2Fcse%2Fstatic%2Fstyle%2Flook%2Fminimalist.css%22%2C%22language%22%3A%22en%22%7D%5D%7D
Minify your CSS files (desktop)
http://www.sahistory.org.za/sites/all/themes/bartik/css/benazcustom.css?ousl33 - 12.1KiB (21%)
http://www.sahistory.org.za/sites/all/themes/bartik/css/alcino.css?ousl33 - 10.4KiB (18%)
http://www.sahistory.org.za/sites/all/modules/tb_megamenu/css/bootstrap.css?ousl33 - 9KiB (13%)
Minify your CSS files (mobile)
http://www.sahistory.org.za/sites/all/themes/bartik/css/benazcustom.css?ousl33 - 12.1KiB (21%)
http://www.sahistory.org.za/sites/all/themes/bartik/css/alcino.css?ousl33 - 10.4KiB (18%)
http://www.sahistory.org.za/sites/all/modules/tb_megamenu/css/bootstrap.css?ousl33 - 9KiB (13%)
Minify JavaScript files (desktop)
http://www.sahistory.org.za/sites/default/files/advagg_js/js__tGMlhJpo67q-fMukBOo6EPpYMml4yqd4SurlZNK7jZw__ely26mmQsHyUmBTI0CaoBqORWIwXl0imnA4SiBtKtds__69PY8PPtMRAWLniQVv-_9yvo3q6veJr3hBMFVERbXIM.js - 4.9KiB (45%)
http://www.sahistory.org.za/sites/default/files/advagg_js/js___QOaiCMaVxwu8cXWExvZks3uyplRf27S6uqw6BENzMQ__mQVZBK1gecS-bWiCY5a1eSZqOGOz2saks7MTDT1Et-g__69PY8PPtMRAWLniQVv-_9yvo3q6veJr3hBMFVERbXIM.js - 1.3KiB (40%)
http://www.sahistory.org.za/sites/default/files/advagg_js/js__K4uxak4Nb1mWf3vemGTbxeTm_5eflVC-5JKwGXi5t6M__vOv8OJzF_i50uOSI9BmsUWcRvUWPsV90b1GaGTXi25I__69PY8PPtMRAWLniQVv-_9yvo3q6veJr3hBMFVERbXIM.js - 760B (11%)
Minify JavaScript files (mobile)
http://www.sahistory.org.za/sites/default/files/advagg_js/js__tGMlhJpo67q-fMukBOo6EPpYMml4yqd4SurlZNK7jZw__ely26mmQsHyUmBTI0CaoBqORWIwXl0imnA4SiBtKtds__69PY8PPtMRAWLniQVv-_9yvo3q6veJr3hBMFVERbXIM.js - 4.9KiB (45%)
http://www.sahistory.org.za/sites/default/files/advagg_js/js__K4uxak4Nb1mWf3vemGTbxeTm_5eflVC-5JKwGXi5t6M__vOv8OJzF_i50uOSI9BmsUWcRvUWPsV90b1GaGTXi25I__69PY8PPtMRAWLniQVv-_9yvo3q6veJr3hBMFVERbXIM.js - 760B (11%)
Optimize image files (desktop)
http://www.sahistory.org.za/sites/default/files/imageblock/subscribe_bttn-02.png - 10.1KiB (19%)
http://www.sahistory.org.za/sites/default/files/sahobanner6.png - 7.1KiB (19%)
http://www.sahistory.org.za/sites/default/files/styles/contributebutton/public/imageblock/contributesidebar.png?itok=P0fHm2iC - 5.5KiB (21%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1311.
  • The competing domain privateproperty.co.za has achieved a score of 1225

Content

  • The most common word or combination of words on the competitors Website: unisa.ac.za is unisa
  • The word or combination of words with the best median result regarding the frequency is saho (based on first 10 subpages of examined domain).
  • Competitor history.com has achieved a value of 1187 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 5661.
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 122 .

Social media

  • The domain nelsonmandela.org was defined as category: Nonprofit Organization on Facebook.
  • The domain nelsonmandela.org has a YouTube account.
  • The main domain has a Twitter account.
  • 20% of this group of domains has a LinkedIn account.
  • The number of Twitter Following for the competitor history.com tweet account is 16162 (since the last update).

Seo

  • This free report has been updated for the competitor unisa.ac.za on 2020-02-14.
  • The main domain's best performing keyword is swaziland and it was found on the position 23
  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 821313.

Server

  • On the homepage, belonging to history.com 6 CSS files can be identified.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor unisa.ac.za website.
  • The version for smartphones and tablets of the competitor history.com has achieved 99 points for user-experience (how user-friendly a website is).
  • The main domain website could compress the JS file http://www.sahistory.org.za/sites/default/files/advagg_js/js___QOaiCMaVxwu8cXWExvZks3uyplRf27S6uqw6BENzMQ__mQVZBK1gecS-bWiCY5a1eSZqOGOz2saks7MTDT1Et-g__69PY8PPtMRAWLniQVv-_9yvo3q6veJr3hBMFVERbXIM.js and save 1.3KiB kb (40%).
  • The content of the main domain website is allowed wider than viewport. This will likely require visitors to scroll horizontally.