Mini Content Marketing comparison of websites for sarenza.com

aeschbach-chaussures.ch

49%
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sarenza.com

36%

fr.sarenza.be

30%
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de.sarenza.ch

30%
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bonprix.fr

24%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric sarenza.com de.sarenza.ch fr.sarenza.be bonprix.fr aeschbach-chaussures.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x 26900 x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric sarenza.com de.sarenza.ch fr.sarenza.be bonprix.fr aeschbach-chaussures.ch
Number of Referring Backlinks (Content Popularity) (day) 5,678,187 740,864 785,476 41,330 8,183
Number of Referring Domains (Content Popularity) (day) 4,333 548 177 1,421 190
Number of URLs found in the index (day) 389,479 354,005 357,325 125,540 394
Number of IPs that refer to domain (day) 2,365 517 138 857 154
Number of subnets that refer to domain (day) 1,797 451 111 630 132
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 3 6 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 12,212 815 x x x
Number of governmental and .gov - related domains that refer to domain (day) x 1 x x x
Number of government and .gov - related external backlinks that link to domain (day) x 2 x x x
The exact number of educational domains that refer to domain (day) 1 1 x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2 2 x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 1 1 0 1 1
The number of outgoing links for this domain (day) 1 2 1 1 1
Average number of internal links for domain (day) 84 61 69 17 71
Link Strength of Referring Domains (Content Popularity) (day) 54 41 52 35 21
Authority of Referring Domains (Content Popularity) (day) 57 27 28 13 22
TrustMetric value for domain (day) - Majestic metric 57 27 28 13 22

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Chaussures : Sarenza N°1 de la chaussure en ligne
Desktop speed score 78
Mobile speed score 66
Mobile usability score 91
Number of all page resources 190
Number of static page resources 81
Number of JS page resources 29
Number of styles (CSS) page resources 2
Total request weight 36 kb
HTML response weight 165 kb
CSS response weight 76 kb
Images response weight 608 kb
JS response weight 1954 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://nxtck.com/static/11.gif
http://spa56c.eolcdn.com/ea-misc/js/w.js
https://s.yimg.com/wi/ytc.js
Cache (mobile) by setting expiry date for
http://nxtck.com/static/11.gif
http://spa56c.eolcdn.com/ea-misc/js/w.js
https://s.yimg.com/wi/ytc.js
Minify JavaScript files (desktop)
https://connect.facebook.net/signals/plugins/identity.js?v=2.7.18 - 675B (14%)
Minify JavaScript files (mobile)
https://connect.facebook.net/signals/plugins/identity.js?v=2.7.18 - 675B (14%)
Optimize image files (desktop)
http://cdn1.sarenza.net/v3/Prod/visuels-site/PE17/170329_HPG/HPG-femme.jpg?v=20170706170346 - 11.9KiB (25%)
https://play.google.com/intl/en_us/badges/images/generic/fr_badge_web_generic.png - 11.5KiB (75%)
http://cdn3.sarenza.net/v3/Prod/visuels-site/soldes_PE17/170529_soldes_lancement_HPG.jpg?v=20170706170346 - 8.2KiB (32%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1153.
  • The competing domain bonprix.fr has achieved a score of 783

Content

  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "228:179".
  • The competitor aeschbach-chaussures.ch has achieved a value of 132 for the metric: "Number of referring domains from different IP C blocks".
  • The competitor aeschbach-chaussures.ch has reached a value of 1 for the metric: "Average number of outgoing links to different domains".
  • The competitor aeschbach-chaussures.ch achieved a value of 22 for the metric: "Authority of the referring domains".
  • The competitor aeschbach-chaussures.ch has achieved a value of 22 for the metric: "Trust metric - Majestic metric".

Social media

  • 20% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of YouTube views of the competitor bonprix.fr youtube account is 1139519 (since the last update).
  • The number of Twitter fans belonging to the competitor fr.sarenza.be tweet account is 86 (since the last update).
  • The number of Instagram Following for the main domain is 363 (since the last update).

Seo

  • This free report has been updated for the competitor bonprix.fr on 2020-02-10.
  • The best position ever found for the competitor aeschbach-chaussures.ch was 5 and it was found the keyword :keyword.
  • The competitor de.sarenza.ch should get at least 2954749 visitors from the search engine per month.
  • The URL https://www.sarenza.com/chaussure-femme occurs most frequently in the search engine results.
  • The main domain's best performing keyword is sarenza and it was found on the position 8

Server

  • The CSS of the competitor de.sarenza.ch website accounts for5% of all data transfers.
  • Static objects of the competitor de.sarenza.ch are numerous and http://spa56c.eolcdn.com/ea-misc/js/w.js, https://customerassetse1.azureedge.net/24785/fonts/630a7601-00f4-4b76-ad70-e93551222fac/600.ttf, https://customerassetse1.azureedge.net/24785/fonts/71e3652a-6939-42fd-ade1-4fd4285ac61f/600italic.ttf, https://ve1storconfui.blob.core.windows.net/fonts/opensans.woff could have information about their expiry date and be loaded from the cache of the browser.
  • Javascript on the main domain hold 70% of all data transfers.
  • 81 CSS/JSS static elements can be found on the website of the main domain.
  • On the homepage of the main domain 2 CSS files can be identified.