Mini
Content Marketing comparison of websites for shoppersstop.com
prettylittlething.us
zappos.com
zumiez.com
myntra.com
shoppersstop.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | shoppersstop.com | zappos.com | myntra.com | zumiez.com | prettylittlething.us | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | 95732502 |
| Youtube subscribers | x | x | x | x | 562000 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | 2133 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | shoppersstop.com | zappos.com | myntra.com | zumiez.com | prettylittlething.us |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 71,562 | 7,840,497 | 1,118,107 | 437,503 | 169,540 |
| Number of Referring Domains (Content Popularity) (day) | 2,716 | 42,095 | 6,141 | 6,364 | 1,703 |
| Number of URLs found in the index (day) | 635,436 | 8,132,470 | 709,385 | 21,822,994 | 60,376 |
| Number of IPs that refer to domain (day) | 2,109 | 27,528 | 4,691 | 4,743 | 1,248 |
| Number of subnets that refer to domain (day) | 1,463 | 17,113 | 3,274 | 3,289 | 986 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 1 | 115 | 5 | 12 | 2 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1 | 679 | 10 | 31 | 4 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 10 | 1 | 6 | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 30 | 2 | 31 | x |
| The exact number of educational domains that refer to domain (day) | x | 99 | 2 | 11 | 2 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | x | 643 | 3 | 30 | 4 |
| The exact number of government domains that refer to domain (day) | x | 8 | x | 6 | x |
| The exact number of government links that refer to domain (day) | x | 28 | x | 31 | x |
| Average number of outgoing links to unique domains for that domain (day) | 1 | 4 | 6 | 1 | 7 |
| The number of outgoing links for this domain (day) | 1 | 5 | 6 | 1 | 13 |
| Average number of internal links for domain (day) | 33 | 212 | 271 | 87 | 275 |
| Link Strength of Referring Domains (Content Popularity) (day) | 36 | 56 | 45 | 47 | 45 |
| Authority of Referring Domains (Content Popularity) (day) | 29 | 76 | 24 | 59 | 20 |
| TrustMetric value for domain (day) - Majestic metric | 29 | 76 | 24 | 59 | 20 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Online Shopping India - Shop for clothes, shoes, Bags, watches @ Shoppersstop.com |
|
| Desktop speed score | 34 |
|---|---|
| Mobile speed score | 48 |
| Mobile usability score | 92 |
| Number of all page resources | 239 |
| Number of static page resources | 177 |
| Number of JS page resources | 41 |
| Number of styles (CSS) page resources | 5 |
| Total request weight | 39 kb |
| HTML response weight | 563 kb |
| CSS response weight | 436 kb |
| Images response weight | 5663 kb |
| JS response weight | 3464 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for https://fpv.mfilterit.com/fpv/visit_mf_script_shoppers.js
https://cdn.dynamicyield.com/api/8770829/api_dynamic.js
https://chuknu.sokrati.com/14899/tracker.js
|
|
Cache (mobile) by setting expiry date for https://fpv.mfilterit.com/fpv/visit_mf_script_shoppers.js
https://pixel.everesttech.net/1x1
https://www.shoppersstop.com/nv/wwwshoppersstop/mobile-nv.js
|
|
Minify HTML files (desktop) https://www.shoppersstop.com/ - 7.1KiB (21%)
https://www.shoppersstop.com/nv/pr/wwwshoppersstop/sub-menu.html - 2.4KiB (14%)
|
|
Minify HTML files (mobile) https://www.shoppersstop.com/ - 7.1KiB (21%)
https://www.shoppersstop.com/view/NavigationBarCollectionComponentController/pdpMobile?isMobile=true - 129B (14%)
|
|
Minify JavaScript files (desktop) https://connect.facebook.net/en_US/fbds.js - 695B (34%)
https://www.shoppersstop.com/nv/wwwshoppersstop/nv.js - 690B (30%)
https://www.shoppersstop.com/connect.facebook.net/en_US/all.js - 670B (39%)
|
|
Minify JavaScript files (mobile) https://www.shoppersstop.com/nv/wwwshoppersstop/mobile-nv.js - 742B (32%)
https://connect.facebook.net/en_US/fbds.js - 695B (34%)
https://www.shoppersstop.com/connect.facebook.net/en_US/all.js - 670B (39%)
|
|
Optimize image files (desktop) https://sslimages.shoppersstop.com/sys-master/root/h78/h77/12511647498270/banner_00_2000x600_Partyday_EN_2000W_20190327.jpg - 76.4KiB (34%)
https://sslimages.shoppersstop.com/sys-master/root/h5a/hb3/12515121692702/banner_00_2000x600_ethenicwear_EN_2000W_20190328.jpg - 55.8KiB (24%)
https://sslimages.shoppersstop.com/sys-master/root/h86/h16/12521784836126/Get-In-Line---5-Ways-To-Add-Stripes-To-Your-Wardrobe_20190329.jpg - 44.8KiB (35%)
|
| The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 340.
- The competing domain prettylittlething.us has achieved a score of 2241
Content
- The most common term on the website is your
- For the popular word your, this would be a similar word combination: enter your, your password, your mobile, your shopping, your order
- 159 Words / phrases were found at competitor "zumiez.com".
- The word or combination of words with the best median result regarding the frequency on the competitors website is zappos (based on first 10 subpages of examined domain).
- The competitor prettylittlething.us has achieved a value of 1248 for the metric: "Number of referring domains from different IPs (daily value)".
Social media
- A link to Google+ was found on the competitors website: prettylittlething.us.
- The domain myntra.com was defined as category: Clothing (Brand) on Facebook.
- 120% of this group of domains has a Instagram account.
- The number of YouTube views of the competitor prettylittlething.us youtube account is 17272033 (since the last update).
- The number of Instagram Following for the competitor myntra.com instagram account is 39 (since the last update).
Seo
- The best position ever found for the competitor myntra.com was 4 and it was found the keyword :keyword.
- The competitor zappos.com should get at least 1663927 visitors from the search engine per month.
- In the search engine rankings above, the average position of the main domain is: 65.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The average number of visitors expected from the search engine for the competitors websites is 1117197.
Server
- The CSS of the competitor zumiez.com website accounts for2% of all data transfers.
- The competitor's zumiez.com meta title is: Zumiez - Clothing Stores for Skate shoes, Skateboards, Snowboards, & Streetwear .
- The entire CSS files of the main domain homepage weighs 436 kb.
- The mobile website of the main domain got a score of 48/100 points for the loading times.
- The version for smartphones and tablets of the main domain has achieved 92 points for user-experience (how user-friendly a website is).