Mini Content Marketing comparison of websites for sil.org

global.oup.com

60%
Change competitor

biblesociety.org.uk

49%
Change competitor

sil.org

47%

nafsa.org

39%
Change competitor

deepmind.com

32%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric sil.org nafsa.org global.oup.com biblesociety.org.uk deepmind.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric sil.org nafsa.org global.oup.com biblesociety.org.uk deepmind.com
Number of Referring Backlinks (Content Popularity) (day) 131,759,827 285,204 27,295,596 1,352,204 352,277
Number of Referring Domains (Content Popularity) (day) 30,623 6,562 31,299 2,897 14,110
Number of URLs found in the index (day) 1,136,978 201,196 1,941,457 202,822 1,869
Number of IPs that refer to domain (day) 22,795 4,988 22,448 2,078 11,502
Number of subnets that refer to domain (day) 15,124 4,306 15,789 1,531 8,670
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 825 1,133 1,586 40 176
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2,455,861 17,906 91,930 178 941
Number of governmental and .gov - related domains that refer to domain (day) 77 35 90 2 11
Number of government and .gov - related external backlinks that link to domain (day) 137,454 236 15,029 12 55
The exact number of educational domains that refer to domain (day) 382 1,000 785 8 87
Number of Backlinks from .EDU Domains (Content Popularity) (day) 168,961 16,446 61,546 22 393
The exact number of government domains that refer to domain (day) 15 26 33 x 5
The exact number of government links that refer to domain (day) 13,663 151 338 x 19
Average number of outgoing links to unique domains for that domain (day) 1 0 7 3 8
The number of outgoing links for this domain (day) 1 0 7 3 12
Average number of internal links for domain (day) 24 23 218 489 22
Link Strength of Referring Domains (Content Popularity) (day) 60 49 65 40 48
Authority of Referring Domains (Content Popularity) (day) 56 64 71 51 28
TrustMetric value for domain (day) - Majestic metric 56 64 71 51 28

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
SIL International
Desktop speed score 73
Number of all page resources 50
Number of static page resources 39
Number of JS page resources 13
Number of styles (CSS) page resources 7
Total request weight 6 kb
HTML response weight 59 kb
CSS response weight 224 kb
Images response weight 653 kb
JS response weight 389 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://sil.org/
http://www.sil.org/
https://www.sil.org/
Cache (desktop) by setting expiry date for
https://www.google-analytics.com/plugins/ua/linkid.js
https://js-agent.newrelic.com/nr-1118.min.js
https://www.google-analytics.com/analytics.js
Minify JavaScript files (desktop)
https://www.sil.org/sites/default/files/js/js_DuonR30fw119mclOd353Z_fx9APy9qsQrNHD7NMRB8o.js - 8.6KiB (34%)
https://www.sil.org/sites/default/files/js/js_v7z_ueNi9EIrZXPI8So7AkuzyXuKekr2jbdDptsM5Oc.js - 5.2KiB (13%)
https://www.sil.org/sites/default/files/js/js_1vrcWEo1JTvTI5AydD3DyXhIzDJKW4GsA2zUczkF9_M.js - 2.3KiB (22%)
Optimize image files (desktop)
https://www.sil.org/sites/all/themes/sil/logo.png?pp1qdy - 20KiB (41%)
https://www.sil.org/sites/default/files/styles/image_block/public/news/img_4629.jpg_by_aaron_hemphill.jpg?itok=-28GW1Z8 - 10.5KiB (69%)
https://www.sil.org/sites/default/files/styles/image_block/public/image_block/on-location.jpg?itok=YU9vCY2m - 10.5KiB (68%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1604.
  • The competing domain deepmind.com has achieved a score of 1108

Content

  • The competitor biblesociety.org.uk has achieved a value of 1531 for the metric: "Number of referring domains from different IP C blocks".
  • The competitor deepmind.com has achieved a value of 28 for the metric: "Trust metric - Majestic metric".
  • The achieved value for the metric: "Number of backlinks from .EDU similar to .EDU domains (daily value)" is 2455861 .
  • The value achieved for the metric: "Number of outgoing links" is 1 .
  • The value achieved for the metric: "Link power of the referring domains" is 60 .

Social media

  • On Facebook the main domain was categorized as "Nonprofit Organization".
  • A link to Twitter has been found on the domain global.oup.com.
  • 20% of this group of domains has a Instagram account.
  • The number of Twitter tweets belonging to the competitor nafsa.org tweet account is 7719 (since the last update).
  • The number of Facebook fans belonging to the main domain facebook account is 7261 (since the last update).

Seo

  • The data of the search engine results was updated on the 2020-02-06 for the domain deepmind.com.
  • In the search engine rankings below, the average position for the competitor biblesociety.org.uk is: 47.
  • The competitor biblesociety.org.uk should get at least 13440 visitors from the search engine per month.
  • The URL https://www.sil.org/resources/publications occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2019-08-12.

Server

  • The main domain size of the website should reach 307,000 pages.
  • It would be an advantage to compress the image at the competitor nafsa.org website: http://www.nafsa.org/_/Image/_/mdp_gen_v2_210x150.jpg in order to 11.7KiB kb.
  • The entire CSS files of the competitor nafsa.org homepage weighs 490 kb.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor global.oup.com website.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor global.oup.com website to save 15.9KiB kb each time the page is loaded.