Mini Content Marketing comparison of websites for sparknotes.com

theguardian.com

72%
Change competitor

dictionary.com

57%
Change competitor

thefreedictionary.com

42%
Change competitor

vocabulary.com

29%
Change competitor

sparknotes.com

26%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric sparknotes.com theguardian.com dictionary.com thefreedictionary.com vocabulary.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric sparknotes.com theguardian.com dictionary.com thefreedictionary.com vocabulary.com
Number of Referring Backlinks (Content Popularity) (day) 672,759 247,407,602 22,985,748 44,958,369 1,615,636
Number of Referring Domains (Content Popularity) (day) 24,695 726,461 109,804 94,490 24,009
Number of URLs found in the index (day) 372,216 7,349,878 1,619,956 17,762,937 503,182
Number of IPs that refer to domain (day) 18,846 323,779 71,011 63,430 19,365
Number of subnets that refer to domain (day) 13,017 118,839 38,276 35,518 13,317
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 671 4,007 1,816 1,333 548
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 6,949 566,317 428,699 89,069 9,260
Number of governmental and .gov - related domains that refer to domain (day) 46 900 158 136 32
Number of government and .gov - related external backlinks that link to domain (day) 135 16,466 571 5,509 426
The exact number of educational domains that refer to domain (day) 455 1,583 978 597 217
Number of Backlinks from .EDU Domains (Content Popularity) (day) 4,635 183,341 24,673 17,084 1,166
The exact number of government domains that refer to domain (day) 27 201 89 50 10
The exact number of government links that refer to domain (day) 56 4,041 370 184 76
Average number of outgoing links to unique domains for that domain (day) 3 1 1 2 2
The number of outgoing links for this domain (day) 6 2 2 4 2
Average number of internal links for domain (day) 41 6 36 61 48
Link Strength of Referring Domains (Content Popularity) (day) 57 90 78 62 59
Authority of Referring Domains (Content Popularity) (day) 65 83 67 62 63
TrustMetric value for domain (day) - Majestic metric 65 83 67 62 63

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
SparkNotes: Today's Most Popular Study Guides
Desktop speed score 50
Mobile speed score 37
Mobile usability score 99
Number of all page resources 173
Number of static page resources 64
Number of JS page resources 47
Number of styles (CSS) page resources 3
Total request weight 39 kb
HTML response weight 72 kb
CSS response weight 95 kb
Images response weight 447 kb
JS response weight 1482 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://assets.adobedtm.com/a6ce917b5fc2d1d613b7b801115955bcaacab070/mbox-contents-5c877497e656ddb4c1d59846b6abb9a2c0607f3e.js
http://assets.adobedtm.com/a6ce917b5fc2d1d613b7b801115955bcaacab070/s-code-contents-912d959b69e72d5549781866c09fd9b4f098e3aa.js
http://assets.adobedtm.com/a6ce917b5fc2d1d613b7b801115955bcaacab070/satelliteLib-eea7e3ebdda7aad724b17950cf69ed0fe46c28b3.js
Cache (mobile) by setting expiry date for
http://assets.adobedtm.com/a6ce917b5fc2d1d613b7b801115955bcaacab070/mbox-contents-5c877497e656ddb4c1d59846b6abb9a2c0607f3e.js
http://assets.adobedtm.com/a6ce917b5fc2d1d613b7b801115955bcaacab070/s-code-contents-912d959b69e72d5549781866c09fd9b4f098e3aa.js
http://assets.adobedtm.com/a6ce917b5fc2d1d613b7b801115955bcaacab070/satelliteLib-eea7e3ebdda7aad724b17950cf69ed0fe46c28b3.js
Speed up server response time
Response time in 3.7 seconds
Minify HTML files (desktop)
http://www.sparknotes.com/ - 1.7KiB (19%)
Minify HTML files (mobile)
http://www.sparknotes.com/ - 1.7KiB (19%)
http://m.sparknotes.com/ - 1KiB (13%)
Minify JavaScript files (desktop)
http://a.tribalfusion.com/real/tags/SparkNotes2/Billboard/tags.js - 3.9KiB (29%)
http://a.tribalfusion.com/real/tags/SparkNotes2/ROW/tags.js - 3.9KiB (29%)
http://img.sparknotes.com/js/new_user.js?rev=rev - 2.3KiB (43%)
Minify JavaScript files (mobile)
http://tags.expo9.exponential.com/tags/SparkNotesMobile/Snackbar/tags.js - 3.9KiB (29%)
http://img.sparknotes.com/js/new_user.js?rev=rev - 2.3KiB (43%)
Optimize image files (desktop)
http://img.sparknotes.com/content/sparklife/sparktalk/harrypottercoversredesigna1.jpg - 67.4KiB (75%)
http://img.sparknotes.com/content/sparklife/sparktalk/jan26classiclitsummedupMAIN_SmallWide.jpg - 31.3KiB (80%)
http://img.sparknotes.com/content/sparklife/sparktalk/0to100realquickMAIN_SmallWide.jpg - 24.2KiB (78%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 978.
  • The competing domain vocabulary.com has achieved a score of 1069

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is homepage (based on first 10 subpages of examined domain).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "201:201".
  • Competitor vocabulary.com has achieved a value of 48 for the metric:"Average number of internal links".
  • The achieved value for the metric: "Average number of internal links" is 41 .
  • The value achieved for the metric: "Link power of the referring domains" is 57 .

Social media

  • 80% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter tweets belonging to the competitor vocabulary.com tweet account is 15387 (since the last update).
  • The number of Twitter Following for the competitor dictionary.com tweet account is 187 (since the last update).
  • The number of Instagram Following for the competitor dictionary.com instagram account is 37 (since the last update).

Seo

  • The URL https://www.dictionary.com/ is the most frequent url in our search engine rankings, which belongs to the competitor dictionary.com
  • The competitor vocabulary.com should get at least 1027299 visitors from the search engine per month.
  • This free report has been updated for the main domain on 2020-02-13.
  • The best position ever found for the main domain was 18 and it was found the keyword :keyword.
  • The average number of visitors expected from the search engine for the competitors websites is 24962156.

Server

  • Static objects of the competitor vocabulary.com are numerous and https://cdn.vocab.com/questions/800/5384a4657590f8d2f3b28b4d.jpg, https://cdn.vocab.com/questions/800/5384a5147590f8d2f3b28c6a.jpg, https://cdn.vocab.com/questions/800/5384a5517590f8d2f3b28cd1.jpg, https://cdn.vocab.com/questions/800/5384a5a77590f8d2f3b28d5d.jpg could have information about their expiry date and be loaded from the cache of the browser.
  • It would be an advantage to compress the image at the competitor dictionary.com website: http://static.sfdict.com/sitecore/-/media/Dictionary_com/Promo-Articles/03-2017/insults_HP.ashx in order to 6.1KiB kb.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor thefreedictionary.com website.
  • The mobile version of the competitor theguardian.com achieved 62 points for the server response and website loading times in the Google Insights test.
  • When the homepage of the main domain is loaded once, 173 objects are downloaded (files, JS scripts, etc.).