Mini Content Marketing comparison of websites for spencer.org

arts.gov

63%
Change competitor

firstinspires.org

52%
Change competitor

socialworkers.org

42%
Change competitor

kaboom.org

30%
Change competitor

spencer.org

29%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric spencer.org socialworkers.org arts.gov firstinspires.org kaboom.org
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x 26700 x
Youtube comments x x x x x
Youtube videos x x x 819 x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric spencer.org socialworkers.org arts.gov firstinspires.org kaboom.org
Number of Referring Backlinks (Content Popularity) (day) 66,822 672,312 7,237,015 5,686,447 123,825
Number of Referring Domains (Content Popularity) (day) 1,414 7,445 17,742 12,660 4,640
Number of URLs found in the index (day) 3,693 609,295 2,091,160 306,318 446,340
Number of IPs that refer to domain (day) 1,250 5,437 12,329 8,928 3,523
Number of subnets that refer to domain (day) 1,161 4,381 8,716 6,817 2,788
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 413 827 876 412 59
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2,638 7,576 33,325 5,027 197
Number of governmental and .gov - related domains that refer to domain (day) 4 86 202 58 76
Number of government and .gov - related external backlinks that link to domain (day) 5 499 162,978 4,004 996
The exact number of educational domains that refer to domain (day) 345 775 841 365 56
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2,173 7,398 26,176 4,796 189
The exact number of government domains that refer to domain (day) 2 81 198 49 76
The exact number of government links that refer to domain (day) 2 492 162,958 3,958 996
Average number of outgoing links to unique domains for that domain (day) 1 5 3 1 2
The number of outgoing links for this domain (day) 1 5 3 2 2
Average number of internal links for domain (day) 26 37 69 48 12
Link Strength of Referring Domains (Content Popularity) (day) 40 50 53 56 44
Authority of Referring Domains (Content Popularity) (day) 55 61 59 68 26
TrustMetric value for domain (day) - Majestic metric 55 61 59 68 26

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Spencer
Desktop speed score 88
Mobile speed score 69
Mobile usability score 100
Number of all page resources 56
Number of static page resources 47
Number of JS page resources 14
Number of styles (CSS) page resources 20
Total request weight 6 kb
HTML response weight 26 kb
CSS response weight 147 kb
Images response weight 205 kb
JS response weight 276 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.google-analytics.com/ga.js
https://seal.godaddy.com/getSeal?sealID=yEEd6NCmLjd37WvmaBs9OwFzDgUuTQWjL5TwvEoqmycfmSTs8NyW0AocF3JL
Cache (mobile) by setting expiry date for
http://www.google-analytics.com/ga.js
https://seal.godaddy.com/getSeal?sealID=yEEd6NCmLjd37WvmaBs9OwFzDgUuTQWjL5TwvEoqmycfmSTs8NyW0AocF3JL
Speed up server response time
Response time in 0.21 seconds
Minify your CSS files (desktop)
http://www.spencer.org/modules/system/system.base.css?or71p7 - 825B (44%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/css/fontello-icons.css?or71p7 - 576B (46%)
Minify your CSS files (mobile)
http://www.spencer.org/modules/system/system.base.css?or71p7 - 825B (44%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/css/fontello-icons.css?or71p7 - 576B (46%)
Minify JavaScript files (desktop)
http://www.spencer.org/sites/all/libraries/flexslider/jquery.flexslider.js?or71p7 - 4KiB (38%)
http://www.spencer.org/misc/drupal.js?or71p7 - 3.8KiB (64%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/js/jquery_js/jquery-migrate-1.2.1.js?or71p7 - 2.2KiB (40%)
Minify JavaScript files (mobile)
http://www.spencer.org/sites/all/libraries/flexslider/jquery.flexslider.js?or71p7 - 4KiB (38%)
http://www.spencer.org/misc/drupal.js?or71p7 - 3.8KiB (64%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/js/jquery_js/jquery-migrate-1.2.1.js?or71p7 - 2.2KiB (40%)
Optimize image files (desktop)
http://www.spencer.org/sites/default/files/images/AERAX3.JPG - 19.8KiB (77%)
http://www.spencer.org/sites/default/files/styles/slideshow_image/public/slideshow/Spencer_slide1_0.jpg?itok=NfaCha4X - 5.4KiB (14%)
http://www.spencer.org/sites/all/themes/oms_boilerplate/resources/assets/images/layout/bg-header.gif - 1.7KiB (82%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1109.
  • The competing domain kaboom.org has achieved a score of 1158

Content

  • The most common term (found) on the website is kaboom
  • The word or combination of words with the worst "Count on Page" result on the competitors website is nasw national (based first 10 subpages of the domain under investigation).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "187:189".
  • The competitor arts.gov has achieved a value of 59 for the metric: "Trust metric - Majestic metric".
  • The achieved value for the metric: "Number of incoming backlinks from .GOV domains (daily value)" is 2 .

Social media

  • The domain arts.gov was defined as category: Government Organization on Facebook.
  • 80% of this group of domains has a Twitter account.
  • 60% of this group of domains has a Instagram account.
  • The number of YouTube views of the competitor firstinspires.org youtube account is 2470225 (since the last update).
  • The competitor firstinspires.org youtube account has reached a subscribers number of 17000 (since the last update)

Seo

  • This free report has been updated for the competitor socialworkers.org on 2020-02-04.
  • In the search engine rankings below, the average position for the competitor kaboom.org is: 37.
  • This free report has been updated for the main domain on 2020-01-21.
  • The competing websites have an average search engine position of 105 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 210.

Server

  • The competitor firstinspires.org has a number of pages indexed in the search engine of 11,400.
  • Javascript on the main domain hold 42% of all data transfers.
  • Title of the homepage for the main domain is Spencer .
  • On the homepage of the main domain 20 CSS files can be identified.
  • The total amount of the website requests on the main domain was calculated at 6 kb.