Mini Content Marketing comparison of websites for steelers.com

panthers.com

67%
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steelers.com

31%

azcardinals.com

23%
Change competitor

chicagobears.com

20%
Change competitor

colts.com

18%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric steelers.com azcardinals.com chicagobears.com colts.com panthers.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x 1204948 x x
Instagram following (account is following) x x 215 x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric steelers.com azcardinals.com chicagobears.com colts.com panthers.com
Number of Referring Backlinks (Content Popularity) (day) 1,397,115 1,649,174 1,117,314 1,477,347 1,143,695
Number of Referring Domains (Content Popularity) (day) 8,038 7,156 7,077 7,337 7,343
Number of URLs found in the index (day) 138,009 434,378 232,380 837,766 147,776
Number of IPs that refer to domain (day) 5,767 4,559 4,928 5,066 4,889
Number of subnets that refer to domain (day) 4,431 3,556 3,890 3,950 3,846
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 79 33 77 70 48
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 1,028 86 230 318 452
Number of governmental and .gov - related domains that refer to domain (day) 3 8 7 4 5
Number of government and .gov - related external backlinks that link to domain (day) 4 21 14 6,271 9
The exact number of educational domains that refer to domain (day) 76 30 73 64 45
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1,023 83 221 274 444
The exact number of government domains that refer to domain (day) 2 8 7 4 4
The exact number of government links that refer to domain (day) 3 21 14 6,271 7
Average number of outgoing links to unique domains for that domain (day) 7 2 2 5 2
The number of outgoing links for this domain (day) 8 3 2 5 3
Average number of internal links for domain (day) 45 82 39 28 11
Link Strength of Referring Domains (Content Popularity) (day) 52 52 52 54 50
Authority of Referring Domains (Content Popularity) (day) 65 64 65 65 62
TrustMetric value for domain (day) - Majestic metric 65 64 65 65 62

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
The Official Site of the Pittsburgh Steelers
Desktop speed score 2
Mobile speed score 16
Mobile usability score 99
Number of all page resources 237
Number of static page resources 165
Number of JS page resources 62
Number of styles (CSS) page resources 5
Total request weight 41 kb
HTML response weight 911 kb
CSS response weight 845 kb
Images response weight 9757 kb
JS response weight 2711 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://load.s3.amazonaws.com/pixel.gif
http://www.adobetag.com/d1/nfl/live/teamscode.js
http://prod.images.steelers.clubs.nflcdn.com/image-web/NFL/CDA/data/deployed/prod/STEELERS/assets/images/imported/PIT/photos/clubimages/2017/02-February/temp1280_this_is_us_steelers_pensive--nfl_mezz_1280_1024.jpg?width=235
Cache (mobile) by setting expiry date for
http://assets.mo2do.net/mxlibs/scripts/ajaxpixel.js
http://assets.mo2do.net/mxlibs/scripts/carousel.min.js
http://load.s3.amazonaws.com/pixel.gif
Speed up server response time
Response time in 0.69 seconds
Minify your CSS files (desktop)
http://prod.static.steelers.clubs.nfl.com/assets/css/gbl-style-steelers.css - 4.2KiB (27%)
Minify HTML files (desktop)
http://www.steelers.com/ - 3.5KiB (18%)
Minify HTML files (mobile)
http://m.steelers.com/ - 10.3KiB (29%)
http://www.nfl.com/partner/scorestrip?SS_TYPE=DRAFT&akmobile=ios&isClubSite=true&year=2017 - 1.4KiB (27%)
Minify JavaScript files (desktop)
http://prod.static.steelers.clubs.nfl.com/nfl-assets/js/nflcs-main.js - 7.5KiB (12%)
http://prod.static.steelers.clubs.nfl.com/nfl-assets/js/nflcs-lib.js - 5.9KiB (45%)
http://prod.static.steelers.clubs.nfl.com/nfl-assets/js/jquery.slides.js - 2.6KiB (55%)
Minify JavaScript files (mobile)
http://s.nflcdn.com/static/site/7.5/scripts/third-party/overthrow-0.1.0.min.js - 3KiB (60%)
Optimize image files (desktop)
http://prod.static.steelers.clubs.nfl.com//assets/images/imported/PIT/video-thumbnails/interviews/051017_james_conner_face_time_TN2.jpg - 355.5KiB (81%)
http://prod.static.steelers.clubs.nfl.com//assets/images/thumbnails/article/2017/08-August/brown-antonio-seflie-family-fest-thumb.jpg - 340.5KiB (75%)
http://prod.static.steelers.clubs.nfl.com//assets/images/imported/PIT/photos/2016_Photos/2016_Centerpiece_Misc/09_September/Legends_Hoge_Merril_Thumb1.jpg - 324.7KiB (81%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1092.
  • The competing domain colts.com has achieved a score of 634

Content

  • It is very likely that you can register and open a user account on the main domain.
  • 190 Words / phrases were found at competitor "panthers.com".
  • The competitor "azcardinals.com" enables visitors to subscribe to their newsletter list.
  • The competitor panthers.com has achieved a value of 4889 for the metric: "Number of referring domains from different IPs (daily value)".
  • Competitor panthers.com has achieved a value of 4 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • A link to Instagram was found on the competitors website chicagobears.com.
  • A link to Google+ was found on the competitors website: azcardinals.com.
  • 100% of this group of domains has a Facebook account.
  • 0% of this group of domains has a LinkedIn account.
  • The number of Twitter Following for the competitor colts.com tweet account is 146 (since the last update).

Seo

  • The URL http://www.steelers.com/news/all-news/asked-and-answered.html is the most common search engine result in our search engine rankings
  • The best position ever found for the main domain was 11 and it was found the keyword :keyword.
  • The data of the search engine results was updated on the 2020-02-08 for the domain panthers.com.
  • The competitors (panthers.com) best performing keyword is carolina and it was found on the position 6
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • Graphic files (on the homepage of the main domain) have a size of 9757 kb.
  • Static objects of the competitor azcardinals.com are numerous and http://load.s3.amazonaws.com/pixel.gif, http://pixel.everesttech.net/1x1, http://www.adobetag.com/d1/nfl/live/teamscode.js, https://pixel.everesttech.net/1x1 could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the competitor azcardinals.com is loaded once, 194 objects are downloaded (files, JS scripts, etc.).
  • The number of static elements on the azcardinals.com page is 92.
  • The total amount of the website requests on competitor colts.com was calculated at 57 kb.