Mini Content Marketing comparison of websites for successfactors.com

successfactors.com

68%

sap.com

39%
Change competitor

redhat.com

16%
Change competitor

workday.com

14%
Change competitor

infor.de

12%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric successfactors.com sap.com redhat.com infor.de workday.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers 16100 110000 x x x
Youtube comments x x x x x
Youtube videos 28 1095 x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric successfactors.com sap.com redhat.com infor.de workday.com
Number of Referring Backlinks (Content Popularity) (day) 12,200,613 27,859,654 149,475,010 40,916 811,970
Number of Referring Domains (Content Popularity) (day) 11,214 61,340 143,090 921 6,155
Number of URLs found in the index (day) 3,179,694 3,536,436 4,676,102 6,163 5,639,559
Number of IPs that refer to domain (day) 8,418 43,794 89,074 790 4,696
Number of subnets that refer to domain (day) 6,882 29,525 55,622 681 3,858
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 249 613 1,214 x 92
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 36,269 38,539 74,602 x 698
Number of governmental and .gov - related domains that refer to domain (day) 36 86 172 x 8
Number of government and .gov - related external backlinks that link to domain (day) 8,159 1,111 306,064 x 18
The exact number of educational domains that refer to domain (day) 195 288 520 x 84
Number of Backlinks from .EDU Domains (Content Popularity) (day) 35,261 3,635 28,994 x 668
The exact number of government domains that refer to domain (day) 20 23 32 x 6
The exact number of government links that refer to domain (day) 3,427 182 22,005 x 15
Average number of outgoing links to unique domains for that domain (day) 0 1 2 1 1
The number of outgoing links for this domain (day) 0 2 3 1 1
Average number of internal links for domain (day) 1 59 43 2 25
Link Strength of Referring Domains (Content Popularity) (day) 56 69 75 23 51
Authority of Referring Domains (Content Popularity) (day) 59 80 85 28 39
TrustMetric value for domain (day) - Majestic metric 59 80 85 28 39

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
SAP SuccessFactors Human Resource Management | HR Cloud
Desktop speed score 59
Mobile speed score 44
Mobile usability score 100
Number of all page resources 84
Number of static page resources 62
Number of JS page resources 26
Number of styles (CSS) page resources 2
Total request weight 13 kb
HTML response weight 245 kb
CSS response weight 494 kb
Images response weight 1135 kb
JS response weight 2596 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://successfactors.com/
https://www.successfactors.com/
http://www.successfactors.com/index.html
https://www.successfactors.com/index.html
Cache (desktop) by setting expiry date for
https://consent-pref.trustarc.com/defaultpreferencemanager/truste
https://consent-pref.trustarc.com/images/loading.gif
https://consent-pref.trustarc.com/images/trustarc-logo-small.png
Cache (mobile) by setting expiry date for
https://consent-pref.trustarc.com/defaultpreferencemanager/truste
https://consent-pref.trustarc.com/images/loading.gif
https://consent-pref.trustarc.com/images/trustarc-logo-small.png
Minify your CSS files (desktop)
https://www.successfactors.com/etc.clientlibs/ssf-site/clientlibs/clientlibs-pages.css - 7.9KiB (11%)
https://consent-pref.trustarc.com/EuPreferenceManager.css - 957B (17%)
Minify your CSS files (mobile)
https://www.successfactors.com/etc.clientlibs/ssf-site/clientlibs/clientlibs-pages.css - 7.9KiB (11%)
https://consent-pref.trustarc.com/EuPreferenceManager.css - 957B (17%)
Minify HTML files (desktop)
https://www.successfactors.com/index.html - 2KiB (16%)
https://consent-pref.trustarc.com/?type=successfactors&site=successfactors.com&action=notice&country=fr&locale=en&behavior=expressed&layout=default_eu&from=https://consent.trustarc.com/ - 495B (21%)
Minify HTML files (mobile)
https://www.successfactors.com/index.html - 2KiB (16%)
https://consent-pref.trustarc.com/?type=successfactors&site=successfactors.com&action=notice&country=fr&locale=en&behavior=expressed&ostype=mobile&layout=default_eu&from=https://consent.trustarc.com/ - 495B (21%)
Minify JavaScript files (desktop)
https://www.successfactors.com/etc.clientlibs/ssf-site/clientlibs/clientlibs-components.js - 10.4KiB (24%)
https://consent-pref.trustarc.com/defaultpreferencemanager/truste - 5.1KiB (99%)
https://www.successfactors.com/etc.clientlibs/clientlibs/granite/jquery/granite/csrf.js - 1.1KiB (37%)
Minify JavaScript files (mobile)
https://www.successfactors.com/etc.clientlibs/ssf-site/clientlibs/clientlibs-components.js - 10.4KiB (24%)
https://consent-pref.trustarc.com/defaultpreferencemanager/truste - 5.1KiB (99%)
https://www.successfactors.com/etc.clientlibs/clientlibs/granite/jquery/granite/csrf.js - 1.1KiB (37%)
Optimize image files (desktop)
https://www.successfactors.com/content/dam/ssf-site2/en_us/images/012/012-primary-image-49ers.jpg - 55.1KiB (45%)
https://www.successfactors.com/content/dam/ssf-site2/en_us/images/015/015-274569-content-teaser-goodbye-traditions.jpg - 41.3KiB (46%)
https://www.successfactors.com/content/dam/ssf-site2/en_us/images/015/015-278128-content-teaser-hyperconnect-overload.jpg - 34.1KiB (50%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 2738.
  • The competing domain infor.de has achieved a score of 472

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is workday (based on first 10 subpages of examined domain).
  • The competitor "sap.com" probably has a legal disclosure subpage.
  • The achieved value for the metric: "Number of URLs found in the index (daily value)" is 3179694.
  • The value achieved for the metric: "Number of backlinks from .EDU domains (daily value)" is 35261 .
  • The achieved value for the metric: "Average number of outbound links to different domains" is 0 .

Social media

  • A link to Twitter has been found on the domain redhat.com.
  • The main domain category on Facebook is "Internet Company".
  • The number of Facebook fans belonging to the main domain facebook account is 24722 (since the last update).
  • The number of Twitter tweets belonging to the main domain tweet account is 18583 (since the last update).
  • The main domain has created 375 youtube videos.

Seo

  • The best position ever found for the competitor infor.de was 12 and it was found the keyword :keyword.
  • The competitor sap.com should get at least 289051 visitors from the search engine per month.
  • From this group of websites, the domain infor.de has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 79931 in our rankings.
  • On average, the competitors get at least 159861 visitors per month from the search engine.

Server

  • When the homepage of the competitor sap.com is loaded once, 63 objects are downloaded (files, JS scripts, etc.).
  • Javascript on the main domain hold 56% of all data transfers.
  • Title of the homepage for the main domain is SAP SuccessFactors HCM Software and Solutions for HR Professionals .
  • The desktop version of the main domain received an Insights value of 56 for the performance.
  • The version for smartphones and tablets of the main domain has achieved 99 points for user-experience (how user-friendly a website is).