Mini Content Marketing comparison of websites for sympany.ch

groupemutuel.ch

92%
Change competitor

sympany.ch

58%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric sympany.ch groupemutuel.ch
Twitter followers x x
Twitter following (account is following) x x
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x x
Youtube comments x x
Youtube videos x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric sympany.ch groupemutuel.ch
Number of Referring Backlinks (Content Popularity) (day) 11,760 1,398,293
Number of Referring Domains (Content Popularity) (day) 583 1,355
Number of URLs found in the index (day) 42,137 14,286
Number of IPs that refer to domain (day) 437 746
Number of subnets that refer to domain (day) 363 549
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x
Number of governmental and .gov - related domains that refer to domain (day) x x
Number of government and .gov - related external backlinks that link to domain (day) x x
The exact number of educational domains that refer to domain (day) x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x
The exact number of government domains that refer to domain (day) x x
The exact number of government links that refer to domain (day) x x
Average number of outgoing links to unique domains for that domain (day) 0 6
The number of outgoing links for this domain (day) 0 7
Average number of internal links for domain (day) 2 59
Link Strength of Referring Domains (Content Popularity) (day) 36 37
Authority of Referring Domains (Content Popularity) (day) 23 49
TrustMetric value for domain (day) - Majestic metric 23 49

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Sympany, die erfrischend andere Krankenversicherung
Desktop speed score 19
Mobile speed score 18
Mobile usability score 100
Number of all page resources 92
Number of static page resources 36
Number of JS page resources 12
Number of styles (CSS) page resources 1
Total request weight 26 kb
HTML response weight 35 kb
CSS response weight 621 kb
Images response weight 1962 kb
JS response weight 1522 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://sympany.ch/
https://sympany.ch/
https://sympany.ch/de.html
Cache (desktop) by setting expiry date for
https://ad.sxp.smartclip.net/img/trpx.gif
https://load.s3.amazonaws.com/pixel.gif
https://sympany.ch/dam/jcr:3f8c7ae8-5d00-48aa-82c9-0285fe256772/broker_small.jpg
Cache (mobile) by setting expiry date for
https://ad.sxp.smartclip.net/img/trpx.gif
https://load.s3.amazonaws.com/pixel.gif
https://sympany.ch/dam/jcr:3f8c7ae8-5d00-48aa-82c9-0285fe256772/broker_small.jpg
Minify your CSS files (desktop)
https://sympany.ch/sympany-de/resources/sympany/webresources/css/styles.css - 474.2KiB (76%)
Minify your CSS files (mobile)
https://sympany.ch/sympany-de/resources/sympany/webresources/css/styles.css - 474.2KiB (76%)
Minify HTML files (desktop)
https://sympany.ch/de.html - 4.5KiB (16%)
Minify HTML files (mobile)
https://sympany.ch/de.html - 4.5KiB (16%)
Minify JavaScript files (desktop)
https://pixel.mathtag.com/event/js?01AD=3qdW_YRl7tjxFAUfWxkM8Euf9BCazb1rfsOej8wdn9ThqoQHorikiAw&01RI=F53C7E129666130&01NA=na&mt_id=1017453&mt_adid=145674&v1=&v2=&v3=&s1=&s2=&s3=&mm_bnc&mm_bct&no_log&mathid_data=%7B%22dv1%22%3A%22TW96aWxsYS81LjAgKFgxMTsgTGludXggeDg2XzY0KSBBcHBsZVdlYktpdC81MzcuMzYgKEtIVE1MLCBsaWtlIEdlY2tvOyBHb29nbGUgUGFnZSBTcGVlZCBJbnNpZ2h0cykgQ2hyb21lLzQxLjAuMjI3Mi4xMTggU2FmYXJpLzUzNy4zNg%3D%3D%22%2C%22dv2%22%3A%22OTUwOWYzODI5ZmVlMjhjY2I0YWQxZTdiYjNkN2YwNWI%3D%22%2C%22dv3%22%3A%22%22%2C%22dv4%22%3A%22MTAyNHw3Njh8MTAyNHw3Njh8MjR8fA%3D%3D%22%2C%22dv5%22%3A%22QW1lcmljYS9Mb3NfQW5nZWxlcw%3D%3D%22%2C%22dv6%22%3A%22%22%2C%22dv7%22%3A%22MA%3D%3D%22%2C%22dv8%22%3A%22dHJ1ZXx0cnVlfHRydWU%3D%22%2C%22dv9%22%3A%22fGVuLVVTfA%3D%3D%22%2C%22dv10%22%3A%22TW96aWxsYXxOZXRzY2FwZXxMaW51eCB4ODZfNjR8%22%7D - 529B (28%)
Minify JavaScript files (mobile)
https://pixel.mathtag.com/event/js?01AD=35QdzV2wcF0I8hEuD1UX22txFS0mCQHKD54ga3RRzLPtWMvWWWz6t7w&01RI=A0CD0EE077A0FA6&01NA=na&mt_id=1017453&mt_adid=145674&v1=&v2=&v3=&s1=&s2=&s3=&mm_bnc&mm_bct&no_log&mathid_data=%7B%22dv1%22%3A%22TW96aWxsYS81LjAgKExpbnV4OyBBbmRyb2lkIDYuMC4xOyBOZXh1cyA1WCBCdWlsZC9NTUIyOVApIEFwcGxlV2ViS2l0LzUzNy4zNiAoS0hUTUwsIGxpa2UgR2Vja287IEdvb2dsZSBQYWdlIFNwZWVkIEluc2lnaHRzKSBDaHJvbWUvNDEuMC4yMjcyLjExOCBNb2JpbGUgU2FmYXJpLzUzNy4zNg%3D%3D%22%2C%22dv2%22%3A%22OTUwOWYzODI5ZmVlMjhjY2I0YWQxZTdiYjNkN2YwNWI%3D%22%2C%22dv3%22%3A%22%22%2C%22dv4%22%3A%22NDEyfDczMnw0MTJ8NzMyfDI0fHw%3D%22%2C%22dv5%22%3A%22QW1lcmljYS9Mb3NfQW5nZWxlcw%3D%3D%22%2C%22dv6%22%3A%22%22%2C%22dv7%22%3A%22MA%3D%3D%22%2C%22dv8%22%3A%22dHJ1ZXx0cnVlfHRydWU%3D%22%2C%22dv9%22%3A%22fGVuLVVTfA%3D%3D%22%2C%22dv10%22%3A%22TW96aWxsYXxOZXRzY2FwZXxMaW51eCBhcm12OGx8%22%7D - 529B (28%)
Optimize image files (desktop)
https://sympany.ch/dam/jcr:8e2fa49d-fc52-4b5f-8516-cb1b522659ef/homepage_sommer_d.jpg - 398.6KiB (57%)
https://sympany.ch/dam/jcr:b504be95-ba94-406d-8417-eabcee1a6b92/familien_small.jpg - 259.1KiB (76%)
https://sympany.ch/dam/jcr:44d29ca7-764e-4955-a769-e510a04c2a7a/grenzganger_small.jpg - 215.8KiB (78%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1355.
  • The competing domain groupemutuel.ch has achieved a score of 2125

Content

  • The main domain probably has a legal disclosure subpage.
  • The achieved value for the metric: "Number of URLs found in the index (daily value)" is 42137.
  • Competitor groupemutuel.ch has reached a value of 14286 for the metric: "Number of URLs found in the index (daily value)".
  • The competitor groupemutuel.ch achieved a value of 49 for the metric: "Authority of the referring domains".
  • The competitor groupemutuel.ch has achieved a value of 49 for the metric: "Trust metric - Majestic metric".

Social media

  • 0% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.

Seo

  • The URL https://www.sympany.ch/de/privatkunden/kundenvorteile/aerztlicher-rat-rund-um-die-uhr.html occurs most frequently in the search engine results.
  • The best position ever found for the competitor groupemutuel.ch was 3 and it was found the keyword :keyword.
  • The competitor groupemutuel.ch should get at least 121885 visitors from the search engine per month.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The average number of visitors expected from the search engine for the competitors websites is 60967.

Server

  • The main domain has a number of pages indexed in the search engine of 1,460.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 4.5KiB kb each time the page is loaded.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor groupemutuel.ch website to save 10.9KiB kb each time the page is loaded.
  • The competitor groupemutuel.ch website could compress the JS file http://srv.philos.ch/etc/designs/gm/scripts/js/common.js and save 1.6KiB kb (45%).
  • When the homepage of the competitor groupemutuel.ch is loaded once, 76 objects are downloaded (files, JS scripts, etc.).