Mini
Content Marketing comparison of websites for takeielts.britishcouncil.org
topuniversities.com
cambridgeinternational.org
thestudentroom.co.uk
takeielts.britishcouncil.org
ieltsessentials.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | takeielts.britishcouncil.org | ieltsessentials.com | topuniversities.com | thestudentroom.co.uk | cambridgeinternational.org | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | 2508157 | 1978563 |
| Youtube subscribers | x | x | x | 19300 | 34700 | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | 198 | 391 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | takeielts.britishcouncil.org | ieltsessentials.com | topuniversities.com | thestudentroom.co.uk | cambridgeinternational.org |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 855,187 | 176,745 | 1,769,128 | 1,852,005 | 6,943,836 |
| Number of Referring Domains (Content Popularity) (day) | 2,868 | 1,601 | 25,572 | 10,157 | 5,045 |
| Number of URLs found in the index (day) | 817,765 | 14,916 | 132,579 | 8,797,532 | 10,510,426 |
| Number of IPs that refer to domain (day) | 2,394 | 1,124 | 20,579 | 8,374 | 3,995 |
| Number of subnets that refer to domain (day) | 2,032 | 1,016 | 15,138 | 6,292 | 3,216 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 246 | 106 | 1,507 | 376 | 524 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 6,648 | 3,255 | 160,144 | 488,426 | 1,999,655 |
| Number of governmental and .gov - related domains that refer to domain (day) | 4 | 2 | 87 | 44 | 75 |
| Number of government and .gov - related external backlinks that link to domain (day) | 10 | 3 | 3,936 | 2,674 | 3,866 |
| The exact number of educational domains that refer to domain (day) | 32 | 15 | 369 | 20 | 78 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 122 | 47 | 47,891 | 838 | 2,038 |
| The exact number of government domains that refer to domain (day) | x | x | 6 | x | 6 |
| The exact number of government links that refer to domain (day) | x | x | 7 | x | 23 |
| Average number of outgoing links to unique domains for that domain (day) | 3 | 2 | 10 | 5 | 0 |
| The number of outgoing links for this domain (day) | 3 | 2 | 26 | 5 | 0 |
| Average number of internal links for domain (day) | 59 | 15 | 66 | 225 | 6 |
| Link Strength of Referring Domains (Content Popularity) (day) | 54 | 37 | 55 | 59 | 58 |
| Authority of Referring Domains (Content Popularity) (day) | 31 | 26 | 47 | 42 | 62 |
| TrustMetric value for domain (day) - Majestic metric | 31 | 26 | 47 | 42 | 62 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title IELTS International English language test system | Take IELTS |
|
| Desktop speed score | 67 |
|---|---|
| Mobile speed score | 60 |
| Mobile usability score | 83 |
| Number of all page resources | 140 |
| Number of static page resources | 62 |
| Number of JS page resources | 30 |
| Number of styles (CSS) page resources | 7 |
| Total request weight | 27 kb |
| HTML response weight | 283 kb |
| CSS response weight | 198 kb |
| Images response weight | 265 kb |
| JS response weight | 2276 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for http://clickmeter-com.s3.amazonaws.com/Web/404.png
http://s3.amazonaws.com/scripts-clickmeter-com/js/conversion.js
http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/footer/icons-new.gif
|
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Cache (mobile) by setting expiry date for http://clickmeter-com.s3.amazonaws.com/Web/404.png
http://s3.amazonaws.com/scripts-clickmeter-com/js/conversion.js
http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/footer/social-icon-facebook.png
|
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Minify your CSS files (desktop) http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/mobile/mobile.css - 1.1KiB (26%)
|
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Minify your CSS files (mobile) http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/mobile/mobile.css - 1.1KiB (26%)
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Minify JavaScript files (desktop) http://takeielts.britishcouncil.org/sites/default/files/js/js_c81532e7125199713e75c6e4d1fb57b6.js - 12.5KiB (13%)
http://s3.amazonaws.com/scripts-clickmeter-com/js/conversion.js - 713B (21%)
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Minify JavaScript files (mobile) http://takeielts.britishcouncil.org/sites/default/files/js/js_c81532e7125199713e75c6e4d1fb57b6.js - 12.5KiB (13%)
http://s3.amazonaws.com/scripts-clickmeter-com/js/conversion.js - 713B (21%)
|
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Optimize image files (desktop) http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/header/landing_links_left.png - 46.9KiB (99%)
http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/header/landing_links_right.png - 46.3KiB (99%)
http://takeielts.britishcouncil.org/sites/all/themes/ielts/css/header/searchRight.png - 46KiB (99%)
|
| The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1174.
- The competing domain topuniversities.com has achieved a score of 2698
Content
- The word or combination of words with the best median result regarding the frequency is ielts (based on first 10 subpages of examined domain).
- The word or combination of words with the lowest median result regarding the frequency is warning book (based on first 10 subpages of examined domain).
- The word or combination of words with the worst "Count on Page" result on the competitors website is quick links (based first 10 subpages of the domain under investigation).
- Competitor cambridgeinternational.org has achieved a value of 78 for the metric: "Number of referring .EDU domains (daily value)".
- Competitor topuniversities.com has achieved a value of 7 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
Social media
- Facebook gives the category Website for the domain topuniversities.com.
- The domain thestudentroom.co.uk has a Twitter account.
- A link to Twitter was found on the main domain.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- On Facebook, the main domain is followed by 379471 fans.
Seo
- The data of the search engine results was updated on the 2020-02-13 for the domain topuniversities.com.
- The competitors (ieltsessentials.com) best performing keyword is listening and it was found on the position 12
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 44060 in our rankings.
- On average, the competitors get at least 88121 visitors per month from the search engine.
Server
- The entire CSS files of the main domain homepage weighs 198 kb.
- The version for smartphones and tablets of the main domain has achieved 83 points for user-experience (how user-friendly a website is).
- The CSS file on the competitor ieltsessentials.com https://www.ieltsessentials.com/IELTS/Content/Css/now-ielts.css?v=20170512030143 could be compressed to save 12% - 4.1KiB kb.
- When the homepage of the competitor topuniversities.com is loaded once, 192 objects are downloaded (files, JS scripts, etc.).
- The total amount of the website requests on competitor topuniversities.com was calculated at 31 kb.