Mini Content Marketing comparison of websites for themorningbulletin.com.au

abcnews.go.com

66%
Change competitor

skysports.com

60%
Change competitor

visitbrisbane.com.au

37%
Change competitor

thechronicle.com.au

26%
Change competitor

themorningbulletin.com.au

26%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric themorningbulletin.com.au abcnews.go.com skysports.com visitbrisbane.com.au thechronicle.com.au
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x 1570 x
Youtube comments x x x x x
Youtube videos x x x 99 x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric themorningbulletin.com.au abcnews.go.com skysports.com visitbrisbane.com.au thechronicle.com.au
Number of Referring Backlinks (Content Popularity) (day) 600,066 51,265,324 15,867,090 243,621 808,292
Number of Referring Domains (Content Popularity) (day) 4,489 263,735 42,523 4,439 5,367
Number of URLs found in the index (day) 2,874,854 1,460,530 3,523,078 31,575 2,893,778
Number of IPs that refer to domain (day) 3,487 144,260 29,232 3,278 4,019
Number of subnets that refer to domain (day) 2,849 64,876 18,226 2,473 3,222
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 25 1,839 114 56 34
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 102 71,763 1,075 563 382
Number of governmental and .gov - related domains that refer to domain (day) 7 272 10 5 10
Number of government and .gov - related external backlinks that link to domain (day) 41 12,676 1,669 181 79
The exact number of educational domains that refer to domain (day) 5 1,304 27 12 9
Number of Backlinks from .EDU Domains (Content Popularity) (day) 8 61,946 105 40 27
The exact number of government domains that refer to domain (day) 1 209 x x x
The exact number of government links that refer to domain (day) 4 12,095 x x x
Average number of outgoing links to unique domains for that domain (day) 5 4 9 4 6
The number of outgoing links for this domain (day) 7 6 18 5 8
Average number of internal links for domain (day) 116 24 63 44 115
Link Strength of Referring Domains (Content Popularity) (day) 54 84 78 45 56
Authority of Referring Domains (Content Popularity) (day) 43 85 68 31 47
TrustMetric value for domain (day) - Majestic metric 43 85 68 31 47

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Browse the latest Homepage articles | Morning Bulletin
Desktop speed score 15
Number of all page resources 240
Number of static page resources 173
Number of JS page resources 68
Number of styles (CSS) page resources 10
Total request weight 41 kb
HTML response weight 344 kb
CSS response weight 1630 kb
Images response weight 1347 kb
JS response weight 5400 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://au.tags.newscgp.com/prod/ncg/ncg.js
https://media.apnarm.net.au/static/212.8/apncore/js/s_code.js
https://media.apnarm.net.au/static/212.8/bower_components/bootstrap-js-components/dist/dropdown.min.js
Minify your CSS files (desktop)
https://media.apnarm.net.au/static/212.8/rnn/desktop/css/tc1.min.css - 524.1KiB (62%)
https://media.apnarm.net.au/static/212.8/rnn/desktop/css/tc2.min.css - 300.7KiB (63%)
https://media.apnarm.net.au/static/212.8/rnn/desktop/css/bootstrap.min.css - 150.6KiB (65%)
Minify HTML files (desktop)
https://cdn-gl.imrworldwide.com/novms/html/ls.html - 1.3KiB (42%)
https://secure-au.imrworldwide.com/storageframe.html - 1.2KiB (35%)
Minify JavaScript files (desktop)
https://media.apnarm.net.au/static/212.8/bower_components/jquery/jquery.js - 112.7KiB (47%)
https://media.apnarm.net.au/static/212.8/bower_components/underscore/underscore.js - 26.7KiB (51%)
https://media.apnarm.net.au/static/212.8/bower_components/gmaps/gmaps.js - 19.9KiB (31%)
Optimize image files (desktop)
https://media.apnarm.net.au/renet/10007262/images/10007262_20197719_L20597680_0_1553837218_t677.jpg - 75KiB (85%)
https://media.apnarm.net.au/renet/7440/images/7440_19085625_L18034437_0_1553837172_t677.jpg - 74.7KiB (84%)
https://media.apnarm.net.au/renet/7440/images/7440_20187812_A20517846_0_1553837183_t677.jpg - 69.9KiB (85%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1001.
  • The competing domain visitbrisbane.com.au has achieved a score of 1423

Content

  • The word or combination of words with the worst "Count on Page" result is financial future (based first 10 subpages of the domain under investigation).
  • The competitor abcnews.go.com achieved a value of 85 for the metric: "Authority of the referring domains".
  • The value achieved for the metric: "Number of incoming backlinks (daily value)" is 600066.
  • The value achieved for the metric: "Number of referring domains (daily value)" is 4489.
  • The value achieved for the metric: "Link power of the referring domains" is 54 .

Social media

  • The domain abcnews.go.com has a Twitter account.
  • 60% of this group of domains has a Twitter account.
  • 40% of this group of domains has a Google+ account.
  • 0% of this group of domains has a LinkedIn account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • This free report has been updated for the competitor skysports.com on 2020-02-12.
  • The URL https://www.themorningbulletin.com.au/news/senators-push-keep-xxxx-flowing-pubs-and-clubs/3238014/ occurs most frequently in the search engine results.
  • This free report has been updated for the main domain on 2020-02-01.
  • In the search engine rankings above, the average position of the main domain is: 70.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The CSS of the competitor abcnews.go.com website accounts for9% of all data transfers.
  • Static objects of the main domain are numerous and https://au.tags.newscgp.com/prod/ncg/ncg.js, https://media.apnarm.net.au/static/212.8/apncore/js/s_code.js, https://media.apnarm.net.au/static/212.8/bower_components/bootstrap-js-components/dist/dropdown.min.js, https://media.apnarm.net.au/static/212.8/bower_components/bootstrap-js-components/dist/popover.min.js could have information about their expiry date and be loaded from the cache of the browser.
  • The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 1.2KiB kb each time the page is loaded.
  • It would be an advantage to compress the image at the main domain: https://media.apnarm.net.au/media/images/2019/03/30/b881877063z1_20190330091131_000gls1fjmmd2-0-2v8pxql9gy36ddvn1s2_ct677x380.jpg in order to 23KiB kb.
  • Title of the homepage for the main domain is Browse the latest Homepage articles | Morning Bulletin .