Mini
Content Marketing comparison of websites for toolpoint.ch
zhaw.ch
akademien-schweiz.ch
adc.ch
process-group.com
toolpoint.ch
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | toolpoint.ch | zhaw.ch | akademien-schweiz.ch | adc.ch | process-group.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | toolpoint.ch | zhaw.ch | akademien-schweiz.ch | adc.ch | process-group.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 580 | 1,190,830 | 133,304 | 4,408 | 403 |
| Number of Referring Domains (Content Popularity) (day) | 79 | 9,624 | 481 | 198 | 117 |
| Number of URLs found in the index (day) | 427 | 608,516 | 13,584 | 13,944 | 1,863 |
| Number of IPs that refer to domain (day) | 62 | 6,797 | 373 | 183 | 107 |
| Number of subnets that refer to domain (day) | 58 | 4,631 | 299 | 155 | 100 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 1 | 177 | 5 | x | x |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 1 | 1,258 | 7 | x | x |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 5 | x | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 14 | x | x | x |
| The exact number of educational domains that refer to domain (day) | 1 | 51 | 1 | x | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 1 | 374 | 1 | x | x |
| The exact number of government domains that refer to domain (day) | x | 3 | x | x | x |
| The exact number of government links that refer to domain (day) | x | 10 | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 4 | 3 | 2 | 1 | 5 |
| The number of outgoing links for this domain (day) | 4 | 6 | 4 | 1 | 6 |
| Average number of internal links for domain (day) | 50 | 110 | 19 | 6 | 17 |
| Link Strength of Referring Domains (Content Popularity) (day) | 23 | 52 | 33 | 32 | 20 |
| Authority of Referring Domains (Content Popularity) (day) | 16 | 57 | 28 | 20 | 13 |
| TrustMetric value for domain (day) - Majestic metric | 16 | 57 | 28 | 20 | 13 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Toolpoint |
|
| Desktop speed score | 17 |
|---|---|
| Mobile speed score | 18 |
| Mobile usability score | 64 |
| Number of all page resources | 79 |
| Number of static page resources | 1 |
| Number of JS page resources | 35 |
| Number of styles (CSS) page resources | 5 |
| Total request weight | 6 kb |
| HTML response weight | 199 kb |
| CSS response weight | 80 kb |
| Images response weight | 5699 kb |
| JS response weight | 984 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Cache (desktop) by setting expiry date for http://www.google-analytics.com/ga.js
|
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Cache (mobile) by setting expiry date for http://www.google-analytics.com/ga.js
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Speed up server response time
Response time in 0.54 seconds
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Minify your CSS files (desktop) http://www.toolpoint.ch/dsglobal/css/dscss_system.css - 1.5KiB (19%)
http://www.toolpoint.ch/dsglobal/script/jscalendar/calendar-blue3.css - 571B (40%)
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Minify your CSS files (mobile) http://www.toolpoint.ch/dsglobal/css/dscss_system.css - 1.5KiB (19%)
http://www.toolpoint.ch/dsglobal/script/jscalendar/calendar-blue3.css - 571B (40%)
|
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Minify JavaScript files (desktop) http://www.toolpoint.ch/dsglobal/script/dsscript_admin.js - 6.2KiB (19%)
http://www.toolpoint.ch/dsglobal/script/prototype.js?dsversion=8.8.5 - 5.9KiB (21%)
http://www.toolpoint.ch/dsglobal/script/dsscript_gui.js - 4.4KiB (27%)
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Minify JavaScript files (mobile) http://www.toolpoint.ch/dsglobal/script/dsscript_admin.js - 6.2KiB (19%)
http://www.toolpoint.ch/dsglobal/script/prototype.js?dsversion=8.8.5 - 5.9KiB (21%)
http://www.toolpoint.ch/dsglobal/script/dsscript_gui.js - 4.4KiB (27%)
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Optimize image files (desktop) http://www.toolpoint.ch/mm/20130307_163744.jpg - 1.6MiB (98%)
http://www.toolpoint.ch/mm/DSC_0397.JPG - 278.6KiB (90%)
http://www.toolpoint.ch/mm/DSC_0392.JPG - 266.9KiB (90%)
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| Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile) |
|
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
|
| The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile) |
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 818.
- The competing domain process-group.com has achieved a score of 897
Content
- The word or combination of words with the lowest median result regarding the frequency is steffen peldschus (based on first 10 subpages of examined domain).
- The term toolpoint only appears on this website and not on the websites of the competition.
- The term that appears on all competitors websites, but not on the website of the main domain, is schweiz.
- Competitor zhaw.ch has achieved a value of 14 for the metric: "Number of incoming backlinks from .GOV and .GOV - like domains (daily value)".
- The competitor process-group.com achieved a value of 13 for the metric: "Authority of the referring domains".
Social media
- Facebook gives the category Consulting Agency for the domain process-group.com.
- The domain zhaw.ch has an Instagram account.
- 40% of this group of domains has a Instagram account.
- The number of Twitter fans belonging to the competitor akademien-schweiz.ch tweet account is 434 (since the last update).
- The number of Twitter Following for the competitor akademien-schweiz.ch tweet account is 73 (since the last update).
Seo
- This free report has been updated for the competitor process-group.com on 2020-01-19.
- The competitors (process-group.com) best performing keyword is galledia and it was found on the position 50
- The average position in the search engine rankings for the main domain is 65.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The average number of visitors expected from the search engine for the competitors websites is 1465647.
Server
- The page http://akademien-schweiz.ch/ has 2 unnecessary redirects until it shows a URL with content.
- When the homepage of the competitor akademien-schweiz.ch is loaded once, 72 objects are downloaded (files, JS scripts, etc.).
- 1 CSS/JSS static elements can be found on the website of the main domain.
- The total amount of the website requests on the main domain was calculated at 6 kb.
- Due to the font size being smaller than optimal, some texts on the main domain website may appear illegible to visitors on the mobile device.