Mini Content Marketing comparison of websites for trello.com

giphy.com

59%
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vocabulary.com

50%
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trello.com

46%

ifttt.com

43%
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zapier.com

32%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric trello.com giphy.com vocabulary.com zapier.com ifttt.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric trello.com giphy.com vocabulary.com zapier.com ifttt.com
Number of Referring Backlinks (Content Popularity) (day) 21,647,254 28,971,255 1,615,636 6,948,639 20,977,167
Number of Referring Domains (Content Popularity) (day) 79,844 178,756 24,009 26,209 42,248
Number of URLs found in the index (day) 160,100 6,506,653 503,182 3,258,110 456,914
Number of IPs that refer to domain (day) 57,421 108,597 19,365 20,293 31,219
Number of subnets that refer to domain (day) 32,690 52,667 13,317 13,321 18,987
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 921 874 548 152 205
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 92,807 38,874 9,260 1,146 20,345
Number of governmental and .gov - related domains that refer to domain (day) 121 122 32 11 18
Number of government and .gov - related external backlinks that link to domain (day) 4,023 694,322 426 9,809 83
The exact number of educational domains that refer to domain (day) 370 463 217 100 112
Number of Backlinks from .EDU Domains (Content Popularity) (day) 60,429 13,668 1,166 606 1,095
The exact number of government domains that refer to domain (day) 29 38 10 5 10
The exact number of government links that refer to domain (day) 251 995 76 19 70
Average number of outgoing links to unique domains for that domain (day) 0 2 2 7 0
The number of outgoing links for this domain (day) 0 2 2 16 0
Average number of internal links for domain (day) 2 8 48 54 8
Link Strength of Referring Domains (Content Popularity) (day) 69 71 59 59 64
Authority of Referring Domains (Content Popularity) (day) 72 49 63 42 37
TrustMetric value for domain (day) - Majestic metric 72 49 63 42 37

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Trello
Desktop speed score 67
Mobile speed score 57
Mobile usability score 98
Number of all page resources 49
Number of static page resources 36
Number of JS page resources 12
Number of styles (CSS) page resources 1
Total request weight 7 kb
HTML response weight 71 kb
CSS response weight 3 kb
Images response weight 1535 kb
JS response weight 295 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://api.usemessages.com/messages/v2/embed/2249672.js
https://js.hs-scripts.com/2249672.js
https://js.hs-analytics.net/analytics/1499819700000/2249672.js
Cache (mobile) by setting expiry date for
https://api.usemessages.com/messages/v2/embed/2249672.js
https://js.hs-scripts.com/2249672.js
https://js.hs-analytics.net/analytics/1499819700000/2249672.js
Minify HTML files (desktop)
https://trello.com/ - 2KiB (12%)
Minify HTML files (mobile)
https://trello.com/ - 2KiB (12%)
Optimize image files (desktop)
https://d2k1ftgv7pobq7.cloudfront.net/meta/p/res/images/43e915441342077c5fdc6be43b9c1c86/usecases-tiles.jpg - 59.6KiB (51%)
https://d2k1ftgv7pobq7.cloudfront.net/meta/p/res/images/d84b3c6b1f07d701acb1a153002f7e6a/usecases-bg.jpg - 54.8KiB (50%)
https://d2k1ftgv7pobq7.cloudfront.net/meta/p/res/images/6d087541e5e4a72bb33f0d7f6aa0f2e3/usecases-board04.jpg - 51.9KiB (25%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1557.
  • The competing domain zapier.com has achieved a score of 1103

Content

  • We think there is a blog section on the main domain website.
  • The term vocabulary only occurs on the vocabulary.com website and not on the website of the main domain.
  • The term power only appears on this website and not on the websites of the competition.
  • Competitor giphy.com has achieved a value of 38 for the metric: "Number of referring .GOV domains (daily value)".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 57421.

Social media

  • The domain zapier.com has a Linkedin account.
  • 40% of this group of domains has a Twitter account.
  • 20% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter fans belonging to the competitor vocabulary.com tweet account is 60515 (since the last update).

Seo

  • This free report has been updated for the competitor ifttt.com on 2020-02-12.
  • In the search engine rankings below, the average position for the competitor zapier.com is: 59.
  • The URL https://trello.com/signup occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2020-02-12.
  • The competing websites have an average search engine position of 861759 in our rankings.

Server

  • The CSS of the competitor zapier.com website accounts for21% of all data transfers.
  • It would be an advantage to compress the image at the competitor zapier.com website: https://cdn.zapier.com/storage/services/da3ff465abd3a3e1b687c52ff803af74.128x128.png in order to 748B kb.
  • The number of Javascript resources (on the homepage of the competitor zapier.com) is 15 .
  • When the homepage of the main domain is loaded once, 49 objects are downloaded (files, JS scripts, etc.).
  • The version for smartphones and tablets of the main domain has achieved 98 points for user-experience (how user-friendly a website is).